Small Business

5 Tips to Find the Perfect Micro-Influencer For Your Next Campaign

5 Tips to Find the Perfect Micro-Influencer For Your Next Campaign

It seems like everyone is working with social media influencers these days. It’s almost impossible to scroll through your Instagram or Facebook feed without seeing a sponsored post of some sort.

Read more ›

Boost Your Sales By Implementing These 5 Leadership Practices

Boost Your Sales By Implementing These 5 Leadership Practices

Deb Calvert and Jon Ferrara bonded years ago over their commonality of a shared purpose– helping other people grow. Deb is the president of People First Productivity Solutions, a sales and leadership development consulting firm that focuses on building organizational strengths by putting people first. She is also the author of Discover Questions to Get You Connected, one of the top 20 highest rated sales books of all time.

Read more ›

Three Pivotal Steps To Follow When Developing a Marketing Campaign

Three Pivotal Steps To Follow When Developing a Marketing Campaign

If you’re like many of our customers, you’re in the thick of executing a plethora of various marketing campaigns at once. Often, these campaigns entail a number of moving parts, from different forms of content to a variety of selling channels. At a recent event where I was discussing best practices for measuring Marketing, one of the participants ask for a list of metrics he could use to measure campaign performance. This is when I realize that some people believe there is a specific list of measures and metrics everyone can employ.

Read more ›

Nimble Rated #1 Small Business CRM by G2 Crowd

Nimble Rated #1 Small Business CRM by G2 Crowd

Rapid Stream of Product Innovations Earn Nimble CRM Market Leading Status and Tops in Customer Satisfaction for Fifth Consecutive Year

Nimble is honored to announce its been rated the Top CRM for Small Businesses, as well as market leader in multiple sales enablement categories according to G2 Crowd (the world’s leading business software reviews platform). Rankings are based on verified user reviews and a market presence in multiple categories, including:

Read more ›

9 Things You Didn’t Know CRMs Can Do For Your Business

9 Things You Didn’t Know CRMs Can Do For Your Business

CRM: what is it, and do I really need it in order to successfully run my business? This ambiguous abbreviation stands for Customer Relationship Management. A process of managing, tracking, and analyzing you and your team’s business interactions. Read more ›

4 Things Small Business Owners Don’t Get About Influencer Marketing

4 Things Small Business Owners Don’t Get About Influencer Marketing

83% of global consumers say digital advertisements interrupt their online experience. Not-so-shockingly, 78% of consumers (yourself included, probably) use ad blockers or proactively opt out of ads to make them disappear forever.

For marketers, this equates to wasted spending on digital ads – three-quarters of your potential buyers won’t even see them. Read more ›