In this webinar replay, Nimble CEO Jon Ferrara interviews Mike Sadowski, CEO of Brand24. Brand24 is a social media monitoring tool that is used by over a hundred thousand different brands across 78 companies. Mike achieved this success by building conversation and community, not just by building his own brand. He’s been awarded dozens of awards including Best Co-Founder, NextWeb Startups People Stage Winner, and CMO of the Year by Media Run Awards. Listen as Mike shares his ideas about how our audience can be more effective at boosting their online brand and growing sales in 2018.
According to recent studies, 22% of salespeople still don’t know what a CRM is. Furthermore, 40% of salespeople are still using informal practices such as spreadsheets and scattered sticky notes to store valuable contact data and keep track of important contact information.
This implies that even if a salesperson is aware of what a CRM can do, they might not be entirely sold on the benefits the right CRM can have for their business or personal brand.
Mike Wittenstein is the founder of StoryMiners, one of the world’s first customer experience design consultancies. The company is renowned for its ability to hone into the core values of a company and translate them into captivating experiences, enabling their clients to reach their full potential. Last year, Mike found himself facing a problem many of his clients can relate to: his numbers were slipping. Referral rates were starting to decline. His prospects were decreasing in size. Read more ›
Wouldn’t it be nice if you were the only game in town? Unfortunately, for most companies, when it comes to purchasing a product or a service, your customers have plenty of choices. Customers need to see value as the key deliverable from your business to be motivated to purchase. That doesn’t mean being the least expensive. Price is only a small part of the value. Read more ›