Listening, Not “Hearing” — Cultivating a Lost Skill
Build Trust Through Listening Did you know that "silent" is an anagram of "listen"? The anagram was only made obvious to me recently when I was speaking with a musician...
Social Selling
A Nimble Saga: One Worktool to Rule Them All
How do you find your way through the forest of influence marketing, digital marketing, inbound marketing, relationship marketing, attraction marketing, affiliate marketing, guerrilla marketing and so on to arrive at...
Groups: How to Join, How to Act, How to Leave
Networking is the lifeblood of the solo professional. Participating in online groups with your industry peers and potential clients is mandatory to the survival of any solo business. It's impossible...
Tips for Social Selling Pros (a LinkedIn Slideshare)
Watch this slideshare from the masters at LinkedIn. It's clear that people are no longer buying things the old-fashioned way, and businesses are learning that they should sell in new...
For Travel Agents: Creating a Transcendent Customer Experience
It is evident today that small business can compete, more than ever, with emerging cloud-based CRM and a plan to create a customer experience that people are willing to pay...
5 Techniques for “Reading” People in Virtual Meetings
It is rare that I meet my clients face to face. The majority of our relationships are started virtually -- either through social media, email, or the phone. This doesn't...
5 Tenets of Building Your Personal Brand
People buy from those they know, trust, and like. Your genuine interactions are the basis of better business as well as a more satisfying work/life balance. Who wants to spend...
Nimble’s List of the Top 50 Social Realtors and Realty Strategists (and Their Best Practices)
These top social influencers in real estate travel a pitch-perfect social path. Here is the full list, along with ten best practices that make them shine.
Build Paths, Not Walls: Three Steps to Make it Easier for Your Prospects to Buy
I try to find the way to achieve my goal with the least resistance. This doesn’t mean the easiest way or any sort of cheat; it means the way that...
Your Opinion Counts in Annual Aberdeen Group Survey!
Marketing and Sales need to collaborate -- but have they adapted? We can see from recent research that early adopters of this approach succeed more often, and take creative approaches...
Three Ways Listening to Influencers Helps You Sell
Your goal will be to establish and nurture a strong personal brand and sleuth out the right types of content to share. Building up your social selling foundation won't happen...
How To Write A Killer Sales Playbook
The playbook helps you implement a common sales methodology that leverages the processes used by high performers. The outcome? You can sell more effectively and handle different selling situations, position...
30 Stellar Techniques to Reach Prospects
How can you reach prospects, B2B decision makers, influencers, and strategic partners. Without any more introduction, here are some “discussion starters.”
Embrace CRM and Watch Sales Soar!
Another reason for recognizing the importance of managing customer relationships is that there are frequent reports in the media that by the time a prospect contacts a business they are...
In Real Estate, It’s About the Relationships
Nine out of 10 homebuyers say they’re so happy with their real estate agent at the close of their transaction that they’d happily buy or sell with them again. But...
Digital Postcards: Multimedia Work Tools for Non-Salespeople
As a business owner or solopreneur, you may feel as if you're not a sales professional. But "Sales" is not a dirty word! In fact Daniel Pink's book, To Sell...
Rock “The Challenger Sale” Like Tarzan, King of the Jungle
Challengers, like Tarzan, are kings of the sales jungle. Even though not raised by apes, these natives seem to intuitively understand the need to participate with prospects on an equal...
Social Selling and Sushi: 5 Ways to Close More Sales
It’s kind of like social selling. We have never met a successful sales person who is not social. So what then you ask is all the hype around social selling?...
What Are the Experts Reading This Summer?
For a special summer treat as many head off to the beach, lake, or (in the case of our friend Jim Keenan -- a ski trip!) we have asked a...
Facepalm! 5 “Don’ts” for Social Selling
Five social selling missteps that can easily be avoided with Nimble-ness.
Does the CEO Dictate the Brand Experience?
In today’s world of hyper connectivity, authenticity, and transparency, a CEO certainly influences how consumers perceive the brand. But does that have any bearing on the value of the brand,...
5 Foolproof Ways To Build Your Personal Brand
Lately our CEO, Jon Ferrara, has been speaking in webinars and in person about the importance of the “personal brand” that every employee needs to build. Yes, it’s crucial for...
Step By Step: The Process of Social Selling
The internet has revolutionized the way customers discover and consume information, and social media has transformed the way people communicate. It means buyers could be 60-70% through their buying cycle...
The Buyers Were Liars: A Cautionary Tale
Recently I was riding Amtrak up to Boston when a cell-phone toting sales person sitting in the row of seats behind me uttered this deathless couplet. It was the last...
Dive into Social Selling with These 3 Techniques
Sales organizations are in the midst of big changes. The new customer mandates a new kind of sales. People are networked, doing their own research, talking to each other instead...