Sarah Smith Articles by: Sarah Smith

Cross Promotional Marketing Strategies for Hospitality Leaders

Cross Promotional Marketing Strategies for Hospitality Leaders

What happens when a customer needs to get to a hotel or a meeting after a flight? It’s evident. They have to pick up the phone to find someone, but it’s not worth it. You can pick up your phone to find a great cab, but why not an Uber? You could create partnerships with cabs and airlines to introduce new customers with a lovely discount vacation and/or strive to gain group bookings by making their travel easier. Below are some suggestions by Adagold Aviation, who have been blogging and using social media as a way of attracting new clients for several years now. They’re also hook up with other travel brands to multiply impact through cross promotions. Read more ›

Improve Your Productivity, and Land That Office Promotion!

Improve Your Productivity, and Land That Office Promotion!
By June 15, 2015 Social Selling

Do you find yourself distracted at work? Is it difficult to focus? Has your job become hum-drum? There are proven ways to improve job performance and make you a stand-out employee. Read on for creative strategies on how to increase productivity. They may even help you land a promotion! Read more ›

New Overseas Market Research and Implementation

New Overseas Market Research and Implementation

Setting up an overseas business is a big undertaking. There are many logistical issues to consider as well as the amount of time and money it will take. Most importantly, customer acceptance is crucial for any kind of business. A business need to identify customer needs as a first priority for an overseas business. Customer research is the first step in making the decision to launch a business overseas. Below is a suggestion from Hunt Migration to market your business to visitors from overseas. Read more ›

Why Citations Can Help Build and Market Your Company

Why Citations Can Help Build and Market Your Company

If you are a business owner, you want to do the best to improve your company and all that it is worth. One of the best ways for you to accomplish this is by marketing and advertising. For many, they might try to begin when they add local business listings to a business map to get people interested. You might use the Internet to your advantage to market to a totally different group of people who are looking for specific categories of businesses. One way to market would also be to consider citations. When you want to know what are local citations, there are many things for you to understand about this. Read more ›

Google Plus Your Business Equals Success

Google Plus Your Business Equals Success

Google Plus is not exactly the first social network that comes to mind when you think of a business landscape. However, Google Plus has a great deal of untapped potential that can be used in favor of a business. With over 150 million users active over the course of every month, it definitely behooves you to learn the ins and outs of the network. Here are some of the ways in which Google Plus can benefit your business today. Read more ›

How to Find Valuable Employees through Online Networking

How to Find Valuable Employees through Online Networking

Hiring the right employees could be determined these days by an online networking effort. Websites such as LinkedIn could provide information about a potential employee like an actual career assessment (to learn more about career assessment and job suitability testing, read this post from Harrison Assessment). Read more ›