The world is seeing rapid change triggered by the fast advancements in technology which also transform passive consumers into active participants.
Many companies are no longer investing in creating products that they can then push down the pipeline to passive audiences. Nowadays, ideas are flowing back up from the consumers to the producers.
Nimble now integrates with Kred to help you directly identify key influencers in specific communities on social sites like Twitter and Facebook — all within the Nimble platform.
You can now use Nimble to identify heavy-hitter influencers within your company database to discover the impact your contacts have within the communities that count online. Read more ›
Based in Stanton, New Jersey, B Squared Media is a rapidly growing done-for-you social media marketing and advertising company.
Founded by Brooke Sellas in 2012, today the team of 13 helps companies modernize the ways they interact with their current and prospective clients by managing social media and advertising on their behalf.
According to the Small Business Association (SBA), 30% of new businesses fail during the first two years of their launch; 50% fail during the first five years, and 66% of new businesses fail during the first 10 years. Read more ›
Some would say that it’s much harder for B2B marketers to source the right influencers than it is for B2C marketers.
I would argue the contrary. As I recently experienced firsthand, creating a highly targeted list of 60 Microsoft Inspire Insiders, it is a surprisingly straightforward process.
I didn’t want to write this blog, but I couldn’t help myself. Too many people still don’t know how to use social media for sales (or seemingly any worthwhile purpose).
If you are reading this, I know I am #PreachingToTheChoir, but we all (the choir) have to do something to make things change. Read more ›
