How to Use a Customer Journey Map to Create Content that Sells

How to Use a Customer Journey Map to Create Content that Sells
By April 17, 2017 Marketing

According to a report by Salesforce, 86% of senior-level marketers agree that creating a cohesive customer journey is a must.

With customer journey mapping, you understand the experience flow a user has with your product. The customer journey map is a visual presentation of the user’s journey, which involves using your products or services. It helps you understand how people interact with your business. Read more ›

10 Best Productivity Tools for Every Smart Business Blogger

10 Best Productivity Tools for Every Smart Business Blogger
Modern businesses are simply businesses that are able to survive in a modern marketplace where most consumers are in some form of debt. Popular businesses are either long-standing companies that have been around for decades, or are in the entertainment industry. Smart businesses are ones that are able to do more with less, and that is where productivity tools come into play. In this article, we cover the idea of business blogging because it is a universal tool that almost all businesses will find useful in one way or another.

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How To Make Your Customers Love and Trust You More On Social Media

How To Make Your Customers Love and Trust You More On Social Media

Let’s admit it – we all love to be with people who are always there for us, we have connection with, and are easy to talk to. And this is why we fall in love with companies that have excellent customer service.

Their customer service is always there when we have questions or problem, they respond right away, and they make us feel we’re talking to a real person. We may be living in a tech world but nothing beats genuine and humane. Read more ›

5 Time-Tested Ways to Connect with your Ideal Target Market on Social Media

5 Time-Tested Ways to Connect with your Ideal Target Market on Social Media
By April 12, 2017 Marketing

For businesses, there are so many social media platforms they can utilize to make a presence of their brand. Every social network has millions of people engaged, however all are unique and no two networks offer the same impact. Read more ›

How To Use Chatbots To Push Customers Down The Sales Funnel

How To Use Chatbots To Push Customers Down The Sales Funnel
By April 11, 2017 Marketing

The use of AI chatbots is refining the way brands connect with consumers. They boost traffic, sales, and provide fast and accurate customer service and support. WIth the latest advances in AI, hatbots are one of the most powerful tools driving customer acquisition and support for brands. Read more ›

The Difference Between Good And Bad Fear For Business Success

The Difference Between Good And Bad Fear For Business Success
By April 10, 2017 Business Success

Business is about people. Without people, there wouldn’t be any business. No employees. No customers. When working with people every day in business, all their experiences, personal and professional, come with them too. That includes the element of fear; both good and bad fear. For success in business, it is essential to understand and recognize the difference. Read more ›