Apr
9

10 Successful Social Media Campaign Tips

Starting a successful social media campaign requires planning and putting together a sound strategy. Here are 10 tips that will get your campaign off the ground with a bang!

  1. Start with a clear goal. Before launching a social media campaign you have a lot of planning to do. You must first decide what your primary (and secondary goals) for the campaign are. You then must list out how you will measure whether the campaign has reached its goals. Some common goals for social media campaigns include: lead generation, direct sales and increased brand or product awareness.
Apr
4

Social media lessons you can learn from sustainable gardening

A friend of mine manages the training department of a Midwestern insurance agency. Recently, he made a rather unusual request of his staff. He asked them to turn away from their computers and look out the window for at least ten minutes a day and think about anything but their work.

He’s a wise boss. We can get so bogged down in what we do during our working hours that we start spinning our mental wheels, spending more time on tasks than we’d need to – and not doing them as well as we might – because our brains are simply overtaxed and over-focused.

I’m guilty of that sometimes. My wife Arlene, who is a landscape designer here in southern California, knows this. So sometimes she drags me away from my office to see her more natural, more colorful world.

Apr
3

Nimble is now in the Google Chrome store!

We’re excited to say that Nimble is now available as an app in Google’s Chrome Web Store!

“Our immediate availability in the Google Chrome Web Store makes it even easier for the millions of small businesses who are leveraging social media and cloud computing to more effectively engage with their customers and grow their business,” said Gilles Marchand, Nimble’s co-founder and VP Product. “Our seamless integration with other cloud applications, such as Hubspot for social marketing, and Wufoo and MailChimp for simple low-cost marketing, makes Nimble the heart and soul of tomorrow’s social business today.”