Three Ways to Humanize Your B2B Marketing… and Improve Results
It’s time to change the marketing game to one that is more human, relevant and purposeful.
It’s time to change the marketing game to one that is more human, relevant and purposeful.
The model used in this article recognizes and tries to measure the fact that stories align and focus resources, and they drive performance. As a marketer and storyteller, I think...
The human element matters in marketing and messaging, in our stories and content. It also means being human in our products, services, and customer experiences – that is how a...