Why You Shouldn’t Roll Your Eyes When You Hear “Digital Transformation”

Brian Solis is a principal analyst at Altimeter, which is the digital analyst group at Prophet. He is also an award-winning author, prominent blogger/writer, and world-renowned keynote speaker

Brian is also known as a leading “digital anthropologist,” or someone who studies the relationship between humans and digital-era technology. In his new book Lifescale: How to Live a More Creative, Productive, and Happy Life, Brian reveals how to stay human in a world full of constant digital distractions. 

His model for “lifescaling” helps readers overcome the unforeseen consequences of living a digital life to break away from diversions, focus on what’s important, spark newfound creativity, and unlock new possibilities.

brian solis


“I’m no expert — I just needed to figure out my life.”


Nimble CEO Jon Ferrara had the chance to catch up with Brian at Social Media Marketing World this year! Listen as they discuss the importance of putting the humanity back in technology, why the term “digital transformation” is not deserving of its eye-rolling status, and what’s next for Brian in his plan to disrupt the digital world. 

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To reclaim your humanity in a digitally-driven world, order Brian’s book here.

If you’re inspired to begin reaching out to your current prospects and customers on a more human level, now is a great time to try Nimble free for 14 days.

Stay tuned for more product announcements as we evolve Nimble into the best CRM for Office 365 and G Suite teams.

You can also learn more about our 2019 Roadmap here.