How to Create a Content Marketing Strategy that Delivers Massive ROI
Michael BrennerSpeaker, Author, Consultant and CMO
Jon FerraraCEO at Nimble | Founder of GoldMine
June 6, 2019 | 10 AM PST / 1 PM EST
Today's business leaders expect marketing to deliver more revenue, higher ROI, and an amazing customer experience. And yet, we’re asked to focus on marketing activities that don't always deliver results.
Join us for our upcoming webinar with speaker, author, and Content Marketing expert Michael Brenner to learn how to bridge the gap and put your customer at the center of your marketing strategy.
You’ll Learn How to:
Re-define marketing and how to create quantifiable value.
Instill the role of content marketing and how to map your customer journey.
Utilize simple tricks B2B marketers use to push back on methods that they know won't work.
Engage your audience through the power of storytelling.
Rally your entire organization around the customer journey.
Jon is a SaaS entrepreneur and a CRM pioneer. He’s mostly known for founding one of the first CRMs, GoldMine. After selling his first company and retiring for 10 years, he decided to get back in the business because he saw that contact management was broken with no CRMs offering business owners an entire view into the relationships with their customers. He founded Nimble, an easy-to-use CRM that works for you everywhere you work. Jon often speaks about social media’s effects on sales and marketing, and growing businesses by utilizing community building, PR, guerilla marketing, and influencer marketing.
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