Alice HeimanCo-Founder and CRO | TradeShow Makeover™
Dianna GeairnCo-founder and COO | TradeShow Makeover™
Jon FerraraCEO at Nimble | Founder of GoldMine
May 9, 201910 AM PDT/ 1 PM EDT
Our mission is to make sure companies STOP leaving money on the trade show floor. Use our proprietary CREATE.DOMINATE.GENERATE.™ process to turn your trade show activities into closed deals.
The dirty little secret about trade shows is that most companies don't bring home enough deals to justify the enormous expense of attending. Too much focus is placed on doing demos during the show and then scrambling after the show to follow up.
The key is what you do long before you ever get to the show. Stop leaving money on the trade show floor! Join this webinar and discover the key to turning more leads into deals by:
Creating - the winning strategy before the show Dominating - during the show to make meaningful connections Generating - revenue after the show by closing more deals
You will learn:
Why the success of your trade show is decided long before the event
The tools and strategies for highly effective research
How to reach out to the right people before you go and book yourself solid
Tips on ensuring that everybody and everything is followed-up on
Alice is a keynote speaker who has assisted hundreds of sales organizations and business professionals. She works with her clients to help them close more deals and increase sales by 30% or more. She strives to demonstrate how sales performance is directly related to a leader’s mindset. When sales leaders change the way they work with sales teams, results are immediate and dramatic.
Dianna Geairn
Co-founder and COO | TradeShow Makeover™
Co-founder and COO | TradeShow Makeover™
Dianna is the co- founder of TradeShow Makeover™, where she teaches business professionals to create a winning strategy before the show, dominate at the show, and generate leads into deals.
Jon Ferrara
CEO at Nimble | Founder of GoldMine
CEO at Nimble | Founder of GoldMine
Jon is a SaaS entrepreneur and a CRM pioneer. He’s mostly known for founding one of the first CRMs, GoldMine. After selling his first company and retiring for 10 years, he decided to get back in the business because he saw that contact management was broken with no CRMs offering business owners an entire view into the relationships with their customers. He founded Nimble, an easy-to-use CRM that works for you everywhere you work. Jon often speaks about social media’s effects on sales and marketing, and growing businesses by utilizing community building, PR, guerilla marketing, and influencer marketing.
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