{"id":26182,"date":"2020-12-10T17:22:03","date_gmt":"2020-12-11T01:22:03","guid":{"rendered":"https:\/\/www.nimble.com\/blog\/?p=26182"},"modified":"2024-06-18T03:02:35","modified_gmt":"2024-06-18T10:02:35","slug":"nimble-for-lead-generation","status":"publish","type":"post","link":"https:\/\/www.nimble.com\/blog\/nimble-for-lead-generation\/","title":{"rendered":"How Nimble Helped This Lead Generation Expert Grow His Business from $0 to $25,000 Per Month"},"content":{"rendered":"

With over 20 years of experience in sales under his belt, <\/span>Jim Duffy<\/span><\/a> operates a lead-generation business specialized in forensic accountants, business evaluation experts, and economic damage experts. Since starting his own business over 5 years ago, Jim has been using Nimble to help his company go from $0 in revenue to $25,000 a month.\u00a0<\/span><\/p>\n

Jim relies heavily on the rich contact database of attorneys<\/a> he\u2019s built in Nimble over the years, as well as Nimble\u2019s Segmentation and Group Messaging features.<\/span><\/p>\n

Using Nimble\u2019s Data Segmentation to Build Detailed Segmented Lists<\/b><\/h2>\n

Nearly 70,000 contacts are stored and organized in Jim\u2019s database, including almost 54,000 attorneys. Jim uses Nimble\u2019s segmentation tool to filter through and narrow down his database to find clients with the right backgrounds and experience. He can target his contacts by name, company, title, location, bio, influence groups, tags, and more.\u00a0<\/span><\/p>\n

Nimble tip: <\/b>Manually put all the additional critical information into the Description field that was not automatically added by Nimble. This will allow you to use Nimble\u2019s Segmentation to create personas.<\/span><\/p><\/blockquote>\n

Nimble will automatically create searchable bios for your contact records from various different sources, including their social media accounts. As Jim says, <\/span>\u201cthe best thing about these bios in Nimble is that they consist of the information that people wrote about themselves.\u201d\u00a0<\/span><\/i>He recommends doing additional research and adding any information you might find about your contacts that is important to your specific business case and the way you would be segmenting your Nimble database<\/a>.<\/span><\/p>\n

Frontside research builds your contact database and enables you to build different personas; the way you use this data enables you to quickly extract relevant and personalized information for your prospecting needs.<\/span><\/p>\n

In the video below, Jim is using Nimble\u2019s contact listing to segment his database to find out all the attorneys that have the keyword \u201cwhite collar\u201d in their bios and are based in Chicago. He then narrows down the search to find a specific attorney that prosecuted John Gotti. Jim made sure that this information is available on the person\u2019s contact record so he was able to just add another filter with the keyword \u201cGotti\u201d to find this one specific attorney.<\/span><\/p>\n