{"id":25222,"date":"2020-07-24T11:12:49","date_gmt":"2020-07-24T18:12:49","guid":{"rendered":"https:\/\/www.nimble.com\/blog\/?p=25222"},"modified":"2024-06-18T03:04:41","modified_gmt":"2024-06-18T10:04:41","slug":"how-business-and-crm-consultants-use-nimble-crm","status":"publish","type":"post","link":"https:\/\/www.nimble.com\/blog\/how-business-and-crm-consultants-use-nimble-crm\/","title":{"rendered":"I\u2019m Ross Keating, Business and CRM Consultant, and This Is How I Use Nimble CRM"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">We got inspired by Lifehacker\u2019s <em>How I Work<\/em> series and decided to ask some of our favorite customers why and how they have been using Nimble. Please meet <\/span><a href=\"https:\/\/twitter.com\/dawnbds\" target=\"_blank\" rel=\"noopener nofollow\" class=\"external\"><span style=\"font-weight: 400;\">Ross Keating<\/span><\/a><span style=\"font-weight: 400;\">, a business and CRM consultant who <\/span><span style=\"font-weight: 400;\">assists and supports companies to achieve their business, revenue, and profit goals. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">He\u2019s been using Nimble for his company for more than six years and has also been a Nimble Solution Partner and Ambassador.<\/span><\/p>\n<h3><b>Name:<\/b><\/h3>\n<p><a href=\"https:\/\/www.linkedin.com\/in\/rosskeating\/\" target=\"_blank\" rel=\"noopener nofollow\" class=\"external\"><span style=\"font-weight: 400;\">Ross Keating<\/span><\/a><\/p>\n<h3><b>Company Name:<\/b><\/h3>\n<p><a href=\"https:\/\/theclientorchardist.com.au\/\" target=\"_blank\" rel=\"noopener nofollow\" class=\"external\"><span style=\"font-weight: 400;\">The Client Orchardist<\/span><\/a><\/p>\n<h3><b>Title:<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Founder &amp; CRM Strategist<\/span><\/p>\n<h3><b>Location:<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Gold Coast, Queensland, Australia<\/span><\/p>\n<h3><b>Email Provider:<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Gmail<\/span><\/p>\n<h3><b>Industry:<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Business Management Consulting<\/span><\/p>\n<h3><b>Company Size:<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Self-employed\/Entrepreneur<\/span><\/p>\n<h3><b>What do you mainly use Nimble for?\u00a0<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Nimble is my central source of contact information for prospecting, communication, relationship management, and deal management.<\/span><\/p>\n<h3><b>How long have you been using Nimble?<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">More than six years<\/span><\/p>\n<h3><b>What are your favorite features?<\/b><\/h3>\n<p><span style=\"font-weight: 400;\"><a href=\"https:\/\/www.nimble.com\/blog\/nimble-releases-new-contact-record\/\" target=\"_blank\" rel=\"noopener\">Contact Management<\/a>, Contact Segmentation, Group Messaging, Email Tracking, <a href=\"https:\/\/www.nimble.com\/blog\/nimble-today-sales-prospecting-marketing-success\/\" target=\"_blank\" rel=\"noopener\">Today Page Dashboard<\/a>, <a href=\"https:\/\/www.nimble.com\/mobile-crm\/\">Mobile<\/a> App<\/span><\/p>\n<h3><b>Your favorite Nimble hack\/tip you\u2019d like to share:<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Use custom tags and Nimble standard fields in combination to create a &#8220;custom segment&#8221; of your Nimble database which includes only those who meet the conditions (filters) you set. Then, select those records to whom you want to send a personalized group message with links to a landing page or website.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You can see the numbers and rates for opens, clicks, not opened, and unsubscribed.\u00a0 From there, you can then create sub-segments for phone calls or further emails.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This means you are able to send more relevant emails using a template and then initiate other communication to specific sub-segments of your database. The result is you will build a stronger relationship with prospects and customers, ultimately leading to increased sales and revenue.<\/span><\/p>\n<h2>How to Get Started<\/h2>\n<p>If you do not have a Nimble account yet, we invite you to\u00a0<a href=\"https:\/\/www.nimble.com\/register\/business_trial\/\" target=\"_blank\" rel=\"noopener\">try it for free for 14 days<\/a>.<\/p>\n<p>Stay tuned for more product announcements as we evolve Nimble into the best CRM for Office 365 and G Suite teams.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>We got inspired by Lifehacker\u2019s How I Work series and decided to ask some of our favorite customers why and how they have been using Nimble. Please meet Ross Keating, a business and CRM consultant who assists and supports companies [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":25223,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_uag_custom_page_level_css":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center 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