{"id":24548,"date":"2020-04-22T16:08:49","date_gmt":"2020-04-22T23:08:49","guid":{"rendered":"https:\/\/www.nimble.com\/blog\/?p=24548"},"modified":"2024-06-18T03:06:16","modified_gmt":"2024-06-18T10:06:16","slug":"viral-marketing-tips","status":"publish","type":"post","link":"https:\/\/www.nimble.com\/blog\/viral-marketing-tips\/","title":{"rendered":"How to Use Viral Marketing to Obtain Viral Success"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Can your brand become famous overnight?\u00a0<\/span><span style=\"font-weight: 400;\">It\u2019s highly unlikely.\u00a0<\/span><span style=\"font-weight: 400;\">But you can boost your brand\u2019s visibility with viral marketing.<\/span><\/p>\n<h2><b>Viral Marketing: What Do the Stats Say?<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Viral marketing, or word-of-mouth marketing (WOMM), is a set of mechanisms that involves targeted efforts, such as the use of trends, to get the target audience talking about the brand and spread information about it to other people.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Traditionally, viral marketing was based on person-to-person recommendations. However, with the increasing impact of social media, viral marketing is mostly related to social networks.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">How effective is viral marketing?<\/span><\/p>\n<p><a href=\"https:\/\/www.bigcommerce.com\/blog\/word-of-mouth-marketing\/#word-of-mouth-marketing-statistics\" class=\"external\" rel=\"nofollow\"><span style=\"font-weight: 400;\">According to Big Commerce<\/span><\/a><span style=\"font-weight: 400;\">:<\/span><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\"> \u00a0 \u00a0 \u00a0 \u00a0 <\/span><span style=\"font-weight: 400;\">74% of consumers say they rely on word-of-mouth when making purchasing decisions<\/span><\/li>\n<li><span style=\"font-weight: 400;\"> \u00a0 \u00a0 \u00a0 \u00a0 <\/span><span style=\"font-weight: 400;\">92% of consumers believe that suggestions from their close acquaintances are very helpful<\/span><\/li>\n<li><span style=\"font-weight: 400;\"> \u00a0 \u00a0 \u00a0 \u00a0 <\/span><span style=\"font-weight: 400;\">88% trust online reviews as much as they trust the recommendations from their close acquaintances<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Here, you can notice the main benefit of using viral marketing is building a community. The benefit of having a big strong community of followers doesn\u2019t need further explanation.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Your community will be unresponsive if you don\u2019t have anything to engage them with. You need to keep in mind that not all content goes viral.<\/span><\/p>\n<h2><b>Characteristics of Viral Content<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Uploading content with a trending hashtag is a good strategy, but it won\u2019t make your brand go viral.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Content that will work for your viral marketing strategy typically needs to have the following characteristics:<\/span><\/p>\n<ul>\n<li><b>Relatability.<\/b><span style=\"font-weight: 400;\"> Why does every P&amp;G Olympic Games commercial go viral? In them, athletes thank their moms, who put a lot of effort and patience to get their children where they are. This is a great example of the relatability of viral content. It appears in the right place at the right time.<\/span><\/li>\n<\/ul>\n<p style=\"text-align: center;\"><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/1SwFso7NeuA\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<ul>\n<li style=\"text-align: left;\"><b>Value. <\/b><span style=\"font-weight: 400;\">You could argue that plenty of content that went viral in the past had nothing to do with value. Indeed, value has become a hard-to-find currency. That\u2019s why more and more consumers are looking for brands whose content provides more value than entertainment. Value is what made Mr. Beast\u2019s move to celebrate reaching 20 million subscribers on YouTube \u2013 his campaign #TeamTrees planted 20 million trees.<\/span><\/li>\n<\/ul>\n<p style=\"text-align: center;\"><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/HPJKxAhLw5I\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<ul>\n<li><b>Digestibility. <\/b><span style=\"font-weight: 400;\">Viral content strives for simplicity. And that becomes a problem for brands who struggle to make their content appear simpler than it is to make it more digestible. One way to solve this problem is by turning your content interactive. For instance,<\/span><a href=\"https:\/\/hu.flatfy.com\/\" class=\"external\" rel=\"nofollow\"> <span style=\"font-weight: 400;\">Flatfy<\/span><\/a><span style=\"font-weight: 400;\">, an international <a href=\"https:\/\/www.nimble.com\/blog\/what-is-a-crm-in-real-estate\/\">real estate<\/a> company, turned their charts into interactive graphs to help their B2B clients navigate the data easier:<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">What Flatfy also did right with their interactive content is adding links to social media next to their interactive content. Accessibility and distribution are crucial when it comes to viral content, as your target audience will need tools to spread the message as fast as possible.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Now, let\u2019s take a look at some ways you can use viral marketing to obtain viral success.<\/span><\/p>\n<h2><b>1. Start with Targeting the Right Channels<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">You\u2019d be surprised, but not all social networks are created equal. Every social media platform has different age and gender ratio, so your choice will depend on how the description of your target audience persona correlates with age and gender distribution of a certain social network.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Here are the stats concerning age and gender distribution across the most popular social networks:<\/span><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\">\u00a0<\/span><b>Facebook. <\/b>T<span style=\"font-weight: 400;\">his platform\u2019s main audience is dominated by males (<\/span><a href=\"https:\/\/www.statista.com\/statistics\/699241\/distribution-of-users-on-facebook-worldwide-gender\/\" class=\"external\" rel=\"nofollow\"><span style=\"font-weight: 400;\">56% male to 44% female<\/span><\/a><span style=\"font-weight: 400;\">). Concerning age distribution, the dominant audience is<\/span><a href=\"https:\/\/www.statista.com\/statistics\/376128\/facebook-global-user-age-distribution\/\" class=\"external\" rel=\"nofollow\"> <span style=\"font-weight: 400;\">25 to 33 years old<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/li>\n<li><span style=\"font-weight: 400;\"> \u00a0 <\/span><b>Instagram. <\/b><span style=\"font-weight: 400;\">Instagram\u2019s main audience is predominantly female, but the difference between female and male audiences is insignificant (<\/span><a href=\"https:\/\/www.statista.com\/statistics\/802776\/distribution-of-users-on-instagram-worldwide-gender\/\" class=\"external\" rel=\"nofollow\"><span style=\"font-weight: 400;\">50.9% to 49.1<\/span><\/a><span style=\"font-weight: 400;\">). As for the age, the majority of Instagram users are 18 to 34 years old.<\/span><\/li>\n<li><b>Twitter. <\/b><span style=\"font-weight: 400;\">Similar to Facebook, Twitter\u2019s audience is dominated by males (<\/span><a href=\"https:\/\/www.statista.com\/statistics\/828092\/distribution-of-users-on-twitter-worldwide-gender\/\" class=\"external\" rel=\"nofollow\"><span style=\"font-weight: 400;\">62% to 38% of females<\/span><\/a><span style=\"font-weight: 400;\">). Twitter also has the biggest age span, as the majority of its users are<\/span><a href=\"https:\/\/www.statista.com\/statistics\/283119\/age-distribution-of-global-twitter-users\/\" class=\"external\" rel=\"nofollow\"> <span style=\"font-weight: 400;\">18-49 years old<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/li>\n<li><b>YouTube. <\/b><span style=\"font-weight: 400;\">Like in Instagram\u2019s case, there is no significant spread in the percentage of male and female audiences on YouTube (<\/span><a href=\"https:\/\/www.statista.com\/statistics\/810461\/us-youtube-reach-gender\/\" class=\"external\" rel=\"nofollow\"><span style=\"font-weight: 400;\">68% to 67%)<\/span><\/a><span style=\"font-weight: 400;\">. As for the age, the majority of YouTube users are<\/span><a href=\"https:\/\/www.statista.com\/statistics\/296227\/us-youtube-reach-age-gender\/\" class=\"external\" rel=\"nofollow\"> <span style=\"font-weight: 400;\">15 to 25 years old<\/span><\/a><span style=\"font-weight: 400;\">. However, there is also a considerable percentage of older users on this platform.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">By all means, spend some time and analyze the platforms you will be using in your viral marketing campaign. This will help you create a viral marketing campaign that is in sync with the audience that uses the platform of your choice.<\/span><\/p>\n<h2><b>2. Determine What Your Viral Content Will Be<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">To help you with ideas, you can go to the Analytics tab of the social network of your choice and take a look at how your audience\u2019s content preferences.<\/span><\/p>\n<p><strong>Here\u2019s how it looks on Facebook:<\/strong><\/p>\n<p><span style=\"font-weight: 400;\">On the analytics above, you can see how the Facebook audience responds to content. Their feedback is measured with reach (organic and paid) and engagement rates (post clicks, reactions, comments, shares).<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Apart from that, you can also view the main content preferences of your followers (video, photo, content with links).<\/span><\/p>\n<p><span style=\"font-weight: 400;\">On Twitter, to give you one extra source of content ideas, you can take a look at the analytics of your followers\u2019 interests:<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This social data is collected from your followers and updated several times a day.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">How can it help?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Your followers will be the primary recipients of your viral content. If the content resonates with their preferences and interests, they will be more likely to share it, thus, contributing to the success of your viral marketing campaign.<\/span><\/p>\n<h2><b>3. Leverage a Trend<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">We already mentioned that one of the main features of viral content is relatability. And the degree of relatability of your content largely depends on how you leverage current trends.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ice Bucket Challenge is a good example of content that leveraged a popular trend and combined both relatability and value.<\/span><\/p>\n<p style=\"text-align: center;\"><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/XS6ysDFTbLU\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p><span style=\"font-weight: 400;\">The challenge facilitated the donations to research and treat amyotrophic lateral sclerosis (ALS), and united hundreds of celebrities, including Bill Gates, Mark Zuckerberg, and Donald Trump.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Where should you look for<\/span><a href=\"https:\/\/www.nimble.com\/blog\/top-content-marketing-trends\/\" target=\"_blank\" rel=\"noopener\"> <span style=\"font-weight: 400;\">content marketing trends in 2020<\/span><\/a><span style=\"font-weight: 400;\">?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You can follow the hashtags, which are the indicators of current trends on social media. Apart from that, personalization and interactivity will remain the main trends in content marketing for the foreseeable future, as they have a big impact on engagement rates.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Your main goal, however, should be to create the content that resonates with your target audience, to which they can relate, and in which they can recognize a certain value.<\/span><\/p>\n<h2><b>Wrapping Up<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">It\u2019s hard to make your brand go viral quickly. Overnight success is a rare thing, and it usually preceded by a lot of research and well-planned content development.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">So, if you choose to employ viral marketing as one of your strategies, make sure you choose the right platform and the right content to match your target audience\u2019s interests. Don\u2019t forget that your content should be relatable, valuable, digestible, and easy to distribute. This will increase the chances that your brand will go viral.<\/span><\/p>\n<p><a href=\"https:\/\/www.nimble.com\/register\/business_trial\/?lead_source=website&amp;utm_source=Content%20Marketing&amp;utm_medium=Blog&amp;utm_campaign=Blog%20Footer\"><img decoding=\"async\" class=\"aligncenter wp-image-21884 size-full\" src=\"https:\/\/landingstorageaccnmbl.blob.core.windows.net\/wplandingnmbl\/2019\/06\/Copy-of-Copy-of-Copy-of-The-simple-smart-CRM-that-works-for-you-in-@Office-365-@GSuite-and-everywhere-you-work.png\" alt=\"\" width=\"815\" height=\"290\" srcset=\"https:\/\/landingstorageaccnmbl.blob.core.windows.net\/wplandingnmbl\/2019\/06\/Copy-of-Copy-of-Copy-of-The-simple-smart-CRM-that-works-for-you-in-@Office-365-@GSuite-and-everywhere-you-work.png 815w, https:\/\/landingstorageaccnmbl.blob.core.windows.net\/wplandingnmbl\/2019\/06\/Copy-of-Copy-of-Copy-of-The-simple-smart-CRM-that-works-for-you-in-@Office-365-@GSuite-and-everywhere-you-work-300x107.png 300w, https:\/\/landingstorageaccnmbl.blob.core.windows.net\/wplandingnmbl\/2019\/06\/Copy-of-Copy-of-Copy-of-The-simple-smart-CRM-that-works-for-you-in-@Office-365-@GSuite-and-everywhere-you-work-768x273.png 768w\" sizes=\"(max-width: 815px) 100vw, 815px\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Can your brand become famous overnight?\u00a0It\u2019s highly unlikely.\u00a0But you can boost your brand\u2019s visibility with viral marketing. Viral Marketing: What Do the Stats Say? Viral marketing, or word-of-mouth marketing (WOMM), is a set of mechanisms that involves targeted efforts, such [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":24551,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_uag_custom_page_level_css":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[4],"tags":[],"class_list":["post-24548","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Leveraging Viral Marketing to Obtain Viral Success<\/title>\n<meta name=\"description\" content=\"Can your brand become famous overnight?\u00a0It\u2019s highly unlikely.\u00a0But you can boost your brand\u2019s visibility with viral marketing.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.nimble.com\/blog\/viral-marketing-tips\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Leveraging Viral Marketing to Obtain Viral Success\" \/>\n<meta property=\"og:description\" content=\"Can your brand become famous overnight?\u00a0It\u2019s highly unlikely.\u00a0But you can boost your brand\u2019s visibility with viral marketing.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.nimble.com\/blog\/viral-marketing-tips\/\" \/>\n<meta property=\"og:site_name\" content=\"Nimble Blog\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/nimble\" \/>\n<meta property=\"article:published_time\" content=\"2020-04-22T23:08:49+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-06-18T10:06:16+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/landingstorageaccnmbl.blob.core.windows.net\/wplandingnmbl\/2020\/04\/123-let-s-go-imaginary-text-704767-1-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1920\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Nimble Editorial Team\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@https:\/\/twitter.com\/nimble\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Nimble Editorial Team\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"6 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.nimble.com\\\/blog\\\/viral-marketing-tips\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.nimble.com\\\/blog\\\/viral-marketing-tips\\\/\"},\"author\":{\"name\":\"Nimble Editorial Team\",\"@id\":\"https:\\\/\\\/www.nimble.com\\\/blog\\\/#\\\/schema\\\/person\\\/3165c4b1eb1da5a828310b869b6a4a2e\"},\"headline\":\"How to Use Viral Marketing to Obtain Viral Success\",\"datePublished\":\"2020-04-22T23:08:49+00:00\",\"dateModified\":\"2024-06-18T10:06:16+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.nimble.com\\\/blog\\\/viral-marketing-tips\\\/\"},\"wordCount\":1155,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/www.nimble.com\\\/blog\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.nimble.com\\\/blog\\\/viral-marketing-tips\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/landingstorageaccnmbl.blob.core.windows.net\\\/wplandingnmbl\\\/2020\\\/04\\\/123-let-s-go-imaginary-text-704767-1-scaled.jpg\",\"articleSection\":[\"Email Marketing\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.nimble.com\\\/blog\\\/viral-marketing-tips\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.nimble.com\\\/blog\\\/viral-marketing-tips\\\/\",\"url\":\"https:\\\/\\\/www.nimble.com\\\/blog\\\/viral-marketing-tips\\\/\",\"name\":\"Leveraging Viral Marketing to Obtain Viral Success\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.nimble.com\\\/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.nimble.com\\\/blog\\\/viral-marketing-tips\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.nimble.com\\\/blog\\\/viral-marketing-tips\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/landingstorageaccnmbl.blob.core.windows.net\\\/wplandingnmbl\\\/2020\\\/04\\\/123-let-s-go-imaginary-text-704767-1-scaled.jpg\",\"datePublished\":\"2020-04-22T23:08:49+00:00\",\"dateModified\":\"2024-06-18T10:06:16+00:00\",\"description\":\"Can your brand become famous overnight?\u00a0It\u2019s highly unlikely.\u00a0But you can boost your brand\u2019s visibility with viral marketing.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.nimble.com\\\/blog\\\/viral-marketing-tips\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.nimble.com\\\/blog\\\/viral-marketing-tips\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.nimble.com\\\/blog\\\/viral-marketing-tips\\\/#primaryimage\",\"url\":\"https:\\\/\\\/landingstorageaccnmbl.blob.core.windows.net\\\/wplandingnmbl\\\/2020\\\/04\\\/123-let-s-go-imaginary-text-704767-1-scaled.jpg\",\"contentUrl\":\"https:\\\/\\\/landingstorageaccnmbl.blob.core.windows.net\\\/wplandingnmbl\\\/2020\\\/04\\\/123-let-s-go-imaginary-text-704767-1-scaled.jpg\",\"width\":2560,\"height\":1920},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.nimble.com\\\/blog\\\/viral-marketing-tips\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.nimble.com\\\/blog\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"How to Use Viral Marketing to Obtain Viral Success\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.nimble.com\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/www.nimble.com\\\/blog\\\/\",\"name\":\"Nimble Blog\",\"description\":\"Marketing, Social Selling, Sales &amp; CRM Strategies\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.nimble.com\\\/blog\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.nimble.com\\\/blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.nimble.com\\\/blog\\\/#organization\",\"name\":\"Nimble Blog\",\"url\":\"https:\\\/\\\/www.nimble.com\\\/blog\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.nimble.com\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/landingstorageaccnmbl.blob.core.windows.net\\\/wplandingnmbl\\\/2024\\\/05\\\/nimble-logo-white.svg\",\"contentUrl\":\"https:\\\/\\\/landingstorageaccnmbl.blob.core.windows.net\\\/wplandingnmbl\\\/2024\\\/05\\\/nimble-logo-white.svg\",\"caption\":\"Nimble Blog\"},\"image\":{\"@id\":\"https:\\\/\\\/www.nimble.com\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.nimble.com\\\/blog\\\/#\\\/schema\\\/person\\\/3165c4b1eb1da5a828310b869b6a4a2e\",\"name\":\"Nimble Editorial Team\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/84ebb014acf36437ff489cba0810ba47ebc24ce05df1af4db6f6e0397bca5634?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/84ebb014acf36437ff489cba0810ba47ebc24ce05df1af4db6f6e0397bca5634?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/84ebb014acf36437ff489cba0810ba47ebc24ce05df1af4db6f6e0397bca5634?s=96&d=mm&r=g\",\"caption\":\"Nimble Editorial Team\"},\"sameAs\":[\"https:\\\/\\\/www.nimble.com\\\/\",\"https:\\\/\\\/www.facebook.com\\\/nimble\",\"https:\\\/\\\/www.instagram.com\\\/nimblegram\\\/\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/nimblecrm\\\/\",\"https:\\\/\\\/x.com\\\/https:\\\/\\\/twitter.com\\\/nimble\",\"https:\\\/\\\/www.youtube.com\\\/channel\\\/UCbDjt1INYICBv2YPZWgCZKw\"],\"url\":\"https:\\\/\\\/www.nimble.com\\\/blog\\\/author\\\/nimble-editorial-team\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Leveraging Viral Marketing to Obtain Viral Success","description":"Can your brand become famous overnight?\u00a0It\u2019s highly unlikely.\u00a0But you can boost your brand\u2019s visibility with viral marketing.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.nimble.com\/blog\/viral-marketing-tips\/","og_locale":"en_US","og_type":"article","og_title":"Leveraging Viral Marketing to Obtain Viral Success","og_description":"Can your brand become famous overnight?\u00a0It\u2019s highly unlikely.\u00a0But you can boost your brand\u2019s visibility with viral marketing.","og_url":"https:\/\/www.nimble.com\/blog\/viral-marketing-tips\/","og_site_name":"Nimble Blog","article_author":"https:\/\/www.facebook.com\/nimble","article_published_time":"2020-04-22T23:08:49+00:00","article_modified_time":"2024-06-18T10:06:16+00:00","og_image":[{"width":2560,"height":1920,"url":"https:\/\/landingstorageaccnmbl.blob.core.windows.net\/wplandingnmbl\/2020\/04\/123-let-s-go-imaginary-text-704767-1-scaled.jpg","type":"image\/jpeg"}],"author":"Nimble Editorial Team","twitter_card":"summary_large_image","twitter_creator":"@https:\/\/twitter.com\/nimble","twitter_misc":{"Written by":"Nimble Editorial Team","Est. reading time":"6 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.nimble.com\/blog\/viral-marketing-tips\/#article","isPartOf":{"@id":"https:\/\/www.nimble.com\/blog\/viral-marketing-tips\/"},"author":{"name":"Nimble Editorial Team","@id":"https:\/\/www.nimble.com\/blog\/#\/schema\/person\/3165c4b1eb1da5a828310b869b6a4a2e"},"headline":"How to Use Viral Marketing to Obtain Viral Success","datePublished":"2020-04-22T23:08:49+00:00","dateModified":"2024-06-18T10:06:16+00:00","mainEntityOfPage":{"@id":"https:\/\/www.nimble.com\/blog\/viral-marketing-tips\/"},"wordCount":1155,"commentCount":0,"publisher":{"@id":"https:\/\/www.nimble.com\/blog\/#organization"},"image":{"@id":"https:\/\/www.nimble.com\/blog\/viral-marketing-tips\/#primaryimage"},"thumbnailUrl":"https:\/\/landingstorageaccnmbl.blob.core.windows.net\/wplandingnmbl\/2020\/04\/123-let-s-go-imaginary-text-704767-1-scaled.jpg","articleSection":["Email Marketing"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.nimble.com\/blog\/viral-marketing-tips\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.nimble.com\/blog\/viral-marketing-tips\/","url":"https:\/\/www.nimble.com\/blog\/viral-marketing-tips\/","name":"Leveraging Viral Marketing to Obtain Viral Success","isPartOf":{"@id":"https:\/\/www.nimble.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.nimble.com\/blog\/viral-marketing-tips\/#primaryimage"},"image":{"@id":"https:\/\/www.nimble.com\/blog\/viral-marketing-tips\/#primaryimage"},"thumbnailUrl":"https:\/\/landingstorageaccnmbl.blob.core.windows.net\/wplandingnmbl\/2020\/04\/123-let-s-go-imaginary-text-704767-1-scaled.jpg","datePublished":"2020-04-22T23:08:49+00:00","dateModified":"2024-06-18T10:06:16+00:00","description":"Can your brand become famous overnight?\u00a0It\u2019s highly unlikely.\u00a0But you can boost your brand\u2019s visibility with viral marketing.","breadcrumb":{"@id":"https:\/\/www.nimble.com\/blog\/viral-marketing-tips\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.nimble.com\/blog\/viral-marketing-tips\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.nimble.com\/blog\/viral-marketing-tips\/#primaryimage","url":"https:\/\/landingstorageaccnmbl.blob.core.windows.net\/wplandingnmbl\/2020\/04\/123-let-s-go-imaginary-text-704767-1-scaled.jpg","contentUrl":"https:\/\/landingstorageaccnmbl.blob.core.windows.net\/wplandingnmbl\/2020\/04\/123-let-s-go-imaginary-text-704767-1-scaled.jpg","width":2560,"height":1920},{"@type":"BreadcrumbList","@id":"https:\/\/www.nimble.com\/blog\/viral-marketing-tips\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.nimble.com\/blog\/"},{"@type":"ListItem","position":2,"name":"How to Use Viral Marketing to Obtain Viral Success"}]},{"@type":"WebSite","@id":"https:\/\/www.nimble.com\/blog\/#website","url":"https:\/\/www.nimble.com\/blog\/","name":"Nimble Blog","description":"Marketing, Social Selling, Sales &amp; CRM Strategies","publisher":{"@id":"https:\/\/www.nimble.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.nimble.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.nimble.com\/blog\/#organization","name":"Nimble Blog","url":"https:\/\/www.nimble.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.nimble.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/landingstorageaccnmbl.blob.core.windows.net\/wplandingnmbl\/2024\/05\/nimble-logo-white.svg","contentUrl":"https:\/\/landingstorageaccnmbl.blob.core.windows.net\/wplandingnmbl\/2024\/05\/nimble-logo-white.svg","caption":"Nimble Blog"},"image":{"@id":"https:\/\/www.nimble.com\/blog\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.nimble.com\/blog\/#\/schema\/person\/3165c4b1eb1da5a828310b869b6a4a2e","name":"Nimble Editorial Team","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/84ebb014acf36437ff489cba0810ba47ebc24ce05df1af4db6f6e0397bca5634?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/84ebb014acf36437ff489cba0810ba47ebc24ce05df1af4db6f6e0397bca5634?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/84ebb014acf36437ff489cba0810ba47ebc24ce05df1af4db6f6e0397bca5634?s=96&d=mm&r=g","caption":"Nimble Editorial Team"},"sameAs":["https:\/\/www.nimble.com\/","https:\/\/www.facebook.com\/nimble","https:\/\/www.instagram.com\/nimblegram\/","https:\/\/www.linkedin.com\/company\/nimblecrm\/","https:\/\/x.com\/https:\/\/twitter.com\/nimble","https:\/\/www.youtube.com\/channel\/UCbDjt1INYICBv2YPZWgCZKw"],"url":"https:\/\/www.nimble.com\/blog\/author\/nimble-editorial-team\/"}]}},"spectra_custom_meta":{"_yst_prominent_words_version":["1","1","1","1","1","1","1"],"_edit_last":["2","2","2","2","2","2","2"],"_wp_page_template":["default","default","default","default","default","default","default"],"_at_widget":["1","1","1","1","1","1","1"],"_yoast_wpseo_content_score":["90","90","90","90","90","90","90"],"_yoast_wpseo_focuskeywords":["[]","[]","[]","[]","[]","[]","[]"],"_yoast_wpseo_keywordsynonyms":["[\"\"]","[\"\"]","[\"\"]","[\"\"]","[\"\"]","[\"\"]","[\"\"]"],"post_popup_is_enabled":["0","0","0","0","0","0","0"],"_post_popup_is_enabled":["field_5e3bff2e02468","field_5e3bff2e02468","field_5e3bff2e02468","field_5e3bff2e02468","field_5e3bff2e02468","field_5e3bff2e02468","field_5e3bff2e02468"],"post_popup_popup_delay_time":["20000","20000","20000","20000","20000","20000","20000"],"_post_popup_popup_delay_time":["field_5e3c2a383ccbe","field_5e3c2a383ccbe","field_5e3c2a383ccbe","field_5e3c2a383ccbe","field_5e3c2a383ccbe","field_5e3c2a383ccbe","field_5e3c2a383ccbe"],"post_popup_popup_title":["","","","","","",""],"_post_popup_popup_title":["field_5e3c31a8ac468","field_5e3c31a8ac468","field_5e3c31a8ac468","field_5e3c31a8ac468","field_5e3c31a8ac468","field_5e3c31a8ac468","field_5e3c31a8ac468"],"post_popup":["","","","","","",""],"_post_popup":["field_5e3bfed302467","field_5e3bfed302467","field_5e3bfed302467","field_5e3bfed302467","field_5e3bfed302467","field_5e3bfed302467","field_5e3bfed302467"],"twitterCardType":["summary","summary","summary","summary","summary","summary","summary"],"_yoast_wpseo_primary_category":["159","159","159","159","159","159","159"],"mbox_sidebar_location":["right_sidebar","right_sidebar","right_sidebar","right_sidebar","right_sidebar","right_sidebar","right_sidebar"],"mbox_post_type":["image","image","image","image","image","image","image"],"_thumbnail_id":["24551","24551","24551","24551","24551","24551","24551"],"_yoast_wpseo_focuskw":["viral marketing","viral marketing","viral marketing","viral marketing","viral marketing","viral marketing","viral marketing"],"_yoast_wpseo_title":["Leveraging Viral Marketing to Obtain Viral Success","Leveraging Viral Marketing to Obtain Viral Success","Leveraging Viral Marketing to Obtain Viral Success","Leveraging Viral Marketing to Obtain Viral Success","Leveraging Viral Marketing to Obtain Viral Success","Leveraging Viral Marketing to Obtain Viral Success","Leveraging Viral Marketing to Obtain Viral Success"],"_yoast_wpseo_metadesc":["Can your brand become famous overnight?\u00a0It\u2019s highly unlikely.\u00a0But you can boost your brand\u2019s visibility with viral marketing.","Can your brand become famous overnight?\u00a0It\u2019s highly unlikely.\u00a0But you can boost your brand\u2019s visibility with viral marketing.","Can your brand become famous overnight?\u00a0It\u2019s highly unlikely.\u00a0But you can boost your brand\u2019s visibility with viral marketing.","Can your brand become famous overnight?\u00a0It\u2019s highly unlikely.\u00a0But you can boost your brand\u2019s visibility with viral marketing.","Can your brand become famous overnight?\u00a0It\u2019s highly unlikely.\u00a0But you can boost your brand\u2019s visibility with viral marketing.","Can your brand become famous overnight?\u00a0It\u2019s highly unlikely.\u00a0But you can boost your brand\u2019s visibility with viral marketing.","Can your brand become famous overnight?\u00a0It\u2019s highly unlikely.\u00a0But you can boost your brand\u2019s visibility with viral marketing."],"_yoast_wpseo_linkdex":["91","91","91","91","91","91","91"],"_awac_hide_widget":[""],"_uag_css_file_name":["uag-css-24548.css"],"_uag_js_file_name":["uag-js-24548.js"],"_uag_page_assets":["a:9:{s:3:\"css\";s:42838:\".wp-block-uagb-container{display:flex;position:relative;box-sizing:border-box;transition-property:box-shadow;transition-duration:0.2s;transition-timing-function:ease}.wp-block-uagb-container .spectra-container-link-overlay{bottom:0;left:0;position:absolute;right:0;top:0;z-index:10}.wp-block-uagb-container.uagb-is-root-container{margin-left:auto;margin-right:auto}.wp-block-uagb-container.alignfull.uagb-is-root-container .uagb-container-inner-blocks-wrap{display:flex;position:relative;box-sizing:border-box;margin-left:auto !important;margin-right:auto !important}.wp-block-uagb-container .wp-block-uagb-blockquote,.wp-block-uagb-container .wp-block-spectra-pro-login,.wp-block-uagb-container .wp-block-spectra-pro-register{margin:unset}.wp-block-uagb-container .uagb-container__video-wrap{height:100%;width:100%;top:0;left:0;position:absolute;overflow:hidden;-webkit-transition:opacity 1s;-o-transition:opacity 1s;transition:opacity 1s}.wp-block-uagb-container .uagb-container__video-wrap video{max-width:100%;width:100%;height:100%;margin:0;line-height:1;border:none;display:inline-block;vertical-align:baseline;-o-object-fit:cover;object-fit:cover;background-size:cover}.wp-block-uagb-container.uagb-layout-grid{display:grid;width:100%}.wp-block-uagb-container.uagb-layout-grid>.uagb-container-inner-blocks-wrap{display:inherit;width:inherit}.wp-block-uagb-container.uagb-layout-grid>.uagb-container-inner-blocks-wrap>.wp-block-uagb-container{max-width:unset !important;width:unset !important}.wp-block-uagb-container.uagb-layout-grid>.wp-block-uagb-container{max-width:unset !important;width:unset !important}.wp-block-uagb-container.uagb-layout-grid.uagb-is-root-container{margin-left:auto;margin-right:auto}.wp-block-uagb-container.uagb-layout-grid.uagb-is-root-container>.wp-block-uagb-container{max-width:unset !important;width:unset !important}.wp-block-uagb-container.uagb-layout-grid.alignwide.uagb-is-root-container{margin-left:auto;margin-right:auto}.wp-block-uagb-container.uagb-layout-grid.alignfull.uagb-is-root-container .uagb-container-inner-blocks-wrap{display:inherit;position:relative;box-sizing:border-box;margin-left:auto !important;margin-right:auto !important}body .wp-block-uagb-container>.uagb-container-inner-blocks-wrap>*:not(.wp-block-uagb-container):not(.wp-block-uagb-column):not(.wp-block-uagb-container):not(.wp-block-uagb-section):not(.uagb-container__shape):not(.uagb-container__video-wrap):not(.wp-block-spectra-pro-register):not(.wp-block-spectra-pro-login):not(.uagb-slider-container):not(.spectra-image-gallery__control-lightbox):not(.wp-block-uagb-info-box),body .wp-block-uagb-container>.uagb-container-inner-blocks-wrap,body .wp-block-uagb-container>*:not(.wp-block-uagb-container):not(.wp-block-uagb-column):not(.wp-block-uagb-container):not(.wp-block-uagb-section):not(.uagb-container__shape):not(.uagb-container__video-wrap):not(.wp-block-spectra-pro-register):not(.wp-block-spectra-pro-login):not(.uagb-slider-container):not(.spectra-container-link-overlay):not(.spectra-image-gallery__control-lightbox):not(.wp-block-uagb-lottie):not(.uagb-faq__outer-wrap){min-width:unset !important;width:100%;position:relative}body .ast-container .wp-block-uagb-container>.uagb-container-inner-blocks-wrap>.wp-block-uagb-container>ul,body .ast-container .wp-block-uagb-container>.uagb-container-inner-blocks-wrap>.wp-block-uagb-container ol,body .ast-container .wp-block-uagb-container>.uagb-container-inner-blocks-wrap>ul,body .ast-container .wp-block-uagb-container>.uagb-container-inner-blocks-wrap ol{max-width:-webkit-fill-available;margin-block-start:0;margin-block-end:0;margin-left:20px}.ast-plain-container .editor-styles-wrapper .block-editor-block-list__layout.is-root-container .uagb-is-root-container.wp-block-uagb-container.alignwide{margin-left:auto;margin-right:auto}.uagb-container__shape{overflow:hidden;position:absolute;left:0;width:100%;line-height:0;direction:ltr}.uagb-container__shape-top{top:-3px}.uagb-container__shape-bottom{bottom:-3px}.uagb-container__shape.uagb-container__invert.uagb-container__shape-bottom,.uagb-container__shape.uagb-container__invert.uagb-container__shape-top{-webkit-transform:rotate(180deg);-ms-transform:rotate(180deg);transform:rotate(180deg)}.uagb-container__shape.uagb-container__shape-flip svg{transform:translateX(-50%) rotateY(180deg)}.uagb-container__shape svg{display:block;width:-webkit-calc(100% + 1.3px);width:calc(100% + 1.3px);position:relative;left:50%;-webkit-transform:translateX(-50%);-ms-transform:translateX(-50%);transform:translateX(-50%)}.uagb-container__shape .uagb-container__shape-fill{-webkit-transform-origin:center;-ms-transform-origin:center;transform-origin:center;-webkit-transform:rotateY(0deg);transform:rotateY(0deg)}.uagb-container__shape.uagb-container__shape-above-content{z-index:9;pointer-events:none}.nv-single-page-wrap .nv-content-wrap.entry-content .wp-block-uagb-container.alignfull{margin-left:calc(50% - 50vw);margin-right:calc(50% - 50vw)}@media only screen and (max-width: 767px){.wp-block-uagb-container .wp-block-uagb-advanced-heading{width:-webkit-fill-available}}.wp-block-uagb-image--align-none{justify-content:center}\n.wp-block-uagb-container.uagb-block-95ec4b08 .uagb-container__shape-top svg{width: calc( 100% + 1.3px );}.wp-block-uagb-container.uagb-block-95ec4b08 .uagb-container__shape.uagb-container__shape-top .uagb-container__shape-fill{fill: rgba(51,51,51,1);}.wp-block-uagb-container.uagb-block-95ec4b08 .uagb-container__shape-bottom svg{width: calc( 100% + 1.3px );}.wp-block-uagb-container.uagb-block-95ec4b08 .uagb-container__shape.uagb-container__shape-bottom .uagb-container__shape-fill{fill: rgba(51,51,51,1);}.wp-block-uagb-container.uagb-block-95ec4b08 .uagb-container__video-wrap video{opacity: 1;}.wp-block-uagb-container.uagb-is-root-container .uagb-block-95ec4b08{max-width: 25%;width: 100%;}.wp-block-uagb-container.uagb-is-root-container.alignfull.uagb-block-95ec4b08 > .uagb-container-inner-blocks-wrap{--inner-content-custom-width: min( 100%, 1200px);max-width: var(--inner-content-custom-width);width: 100%;flex-direction: column;align-items: center;justify-content: center;flex-wrap: nowrap;row-gap: 20px;column-gap: 20px;}.wp-block-uagb-container.uagb-block-95ec4b08{box-shadow: 0px 0px   #00000070 ;padding-top: 0px;padding-bottom: 0px;padding-left: 0px;padding-right: 0px;margin-top:  !important;margin-bottom:  !important;overflow: visible;order: initial;border-color: inherit;row-gap: 20px;column-gap: 20px;}.wp-block-uagb-container.uagb-block-a68771e5 .uagb-container__shape-top svg{width: calc( 100% + 1.3px );}.wp-block-uagb-container.uagb-block-a68771e5 .uagb-container__shape.uagb-container__shape-top .uagb-container__shape-fill{fill: rgba(51,51,51,1);}.wp-block-uagb-container.uagb-block-a68771e5 .uagb-container__shape-bottom svg{width: calc( 100% + 1.3px );}.wp-block-uagb-container.uagb-block-a68771e5 .uagb-container__shape.uagb-container__shape-bottom .uagb-container__shape-fill{fill: rgba(51,51,51,1);}.wp-block-uagb-container.uagb-block-a68771e5 .uagb-container__video-wrap video{opacity: 1;}.wp-block-uagb-container.uagb-is-root-container .uagb-block-a68771e5{max-width: 100%;width: 100%;}.wp-block-uagb-container.uagb-is-root-container.alignfull.uagb-block-a68771e5 > .uagb-container-inner-blocks-wrap{--inner-content-custom-width: min( 100%, 1200px);max-width: var(--inner-content-custom-width);width: 100%;flex-direction: column;align-items: center;justify-content: center;flex-wrap: nowrap;row-gap: 20px;column-gap: 20px;}.wp-block-uagb-container.uagb-block-a68771e5{box-shadow: 0px 0px   #00000070 ;padding-top: 0px;padding-bottom: 0px;padding-left: 0px;padding-right: 0px;margin-top:  !important;margin-bottom:  !important;overflow: visible;order: initial;border-color: inherit;flex-direction: column;align-items: center;justify-content: center;flex-wrap: nowrap;row-gap: 20px;column-gap: 20px;}@media only screen and (max-width: 976px) {.wp-block-uagb-container.uagb-is-root-container .uagb-block-95ec4b08{max-width: 100%;width: 100%;}.wp-block-uagb-container.uagb-is-root-container.alignfull.uagb-block-95ec4b08 > .uagb-container-inner-blocks-wrap{--inner-content-custom-width: min( 100%, 1024px);max-width: var(--inner-content-custom-width);width: 100%;}.wp-block-uagb-container.uagb-block-95ec4b08{padding-top: 0px;padding-bottom: 0px;padding-left: 0px;padding-right: 0px;margin-top:  !important;margin-bottom:  !important;order: initial;}.wp-block-uagb-container.uagb-is-root-container .uagb-block-a68771e5{width: 100%;}.wp-block-uagb-container.uagb-is-root-container.alignfull.uagb-block-a68771e5 > .uagb-container-inner-blocks-wrap{--inner-content-custom-width: min( 100%, 1024px);max-width: var(--inner-content-custom-width);width: 100%;}.wp-block-uagb-container.uagb-block-a68771e5{padding-top: 0px;padding-bottom: 0px;padding-left: 0px;padding-right: 0px;margin-top:  !important;margin-bottom:  !important;order: initial;}}@media only screen and (max-width: 767px) {.wp-block-uagb-container.uagb-is-root-container .uagb-block-95ec4b08{max-width: 100%;width: 100%;}.wp-block-uagb-container.uagb-is-root-container.alignfull.uagb-block-95ec4b08 > .uagb-container-inner-blocks-wrap{--inner-content-custom-width: min( 100%, 767px);max-width: var(--inner-content-custom-width);width: 100%;flex-wrap: wrap;}.wp-block-uagb-container.uagb-block-95ec4b08{padding-top: 0px;padding-bottom: 0px;padding-left: 0px;padding-right: 0px;margin-top:  !important;margin-bottom:  !important;order: initial;}.wp-block-uagb-container.uagb-is-root-container .uagb-block-a68771e5{max-width: 100%;width: 100%;}.wp-block-uagb-container.uagb-is-root-container.alignfull.uagb-block-a68771e5 > .uagb-container-inner-blocks-wrap{--inner-content-custom-width: min( 100%, 767px);max-width: var(--inner-content-custom-width);width: 100%;flex-wrap: wrap;}.wp-block-uagb-container.uagb-block-a68771e5{padding-top: 0px;padding-bottom: 0px;padding-left: 0px;padding-right: 0px;margin-top:  !important;margin-bottom:  !important;order: initial;flex-wrap: wrap;}}.uag-blocks-common-selector{z-index:var(--z-index-desktop) !important}@media (max-width: 976px){.uag-blocks-common-selector{z-index:var(--z-index-tablet) !important}}@media (max-width: 767px){.uag-blocks-common-selector{z-index:var(--z-index-mobile) !important}}\n.uagb-buttons__outer-wrap .uagb-buttons__wrap{display:inline-flex;width:100%}.uagb-buttons__outer-wrap.uagb-btn__small-btn .uagb-buttons-repeater.wp-block-button__link:not(.is-style-outline),.uagb-buttons__outer-wrap.uagb-btn__small-btn .uagb-buttons-repeater.ast-outline-button{padding:5px 10px}.uagb-buttons__outer-wrap.uagb-btn__medium-btn .uagb-buttons-repeater.wp-block-button__link:not(.is-style-outline),.uagb-buttons__outer-wrap.uagb-btn__medium-btn .uagb-buttons-repeater.ast-outline-button{padding:12px 24px}.uagb-buttons__outer-wrap.uagb-btn__large-btn .uagb-buttons-repeater.wp-block-button__link:not(.is-style-outline),.uagb-buttons__outer-wrap.uagb-btn__large-btn .uagb-buttons-repeater.ast-outline-button{padding:20px 30px}.uagb-buttons__outer-wrap.uagb-btn__extralarge-btn .uagb-buttons-repeater.wp-block-button__link:not(.is-style-outline),.uagb-buttons__outer-wrap.uagb-btn__extralarge-btn .uagb-buttons-repeater.ast-outline-button{padding:30px 65px}@media (max-width: 976px){.uagb-buttons__outer-wrap.uagb-btn-tablet__small-btn .uagb-buttons-repeater.wp-block-button__link:not(.is-style-outline),.uagb-buttons__outer-wrap.uagb-btn-tablet__small-btn .uagb-buttons-repeater.ast-outline-button{padding:5px 10px}.uagb-buttons__outer-wrap.uagb-btn-tablet__medium-btn .uagb-buttons-repeater.wp-block-button__link:not(.is-style-outline),.uagb-buttons__outer-wrap.uagb-btn-tablet__medium-btn .uagb-buttons-repeater.ast-outline-button{padding:12px 24px}.uagb-buttons__outer-wrap.uagb-btn-tablet__large-btn .uagb-buttons-repeater.wp-block-button__link:not(.is-style-outline),.uagb-buttons__outer-wrap.uagb-btn-tablet__large-btn .uagb-buttons-repeater.ast-outline-button{padding:20px 30px}.uagb-buttons__outer-wrap.uagb-btn-tablet__extralarge-btn .uagb-buttons-repeater.wp-block-button__link:not(.is-style-outline),.uagb-buttons__outer-wrap.uagb-btn-tablet__extralarge-btn .uagb-buttons-repeater.ast-outline-button{padding:30px 65px}}@media (max-width: 767px){.uagb-buttons__outer-wrap.uagb-btn-mobile__small-btn .uagb-buttons-repeater.wp-block-button__link:not(.is-style-outline),.uagb-buttons__outer-wrap.uagb-btn-mobile__small-btn .uagb-buttons-repeater.ast-outline-button{padding:5px 10px}.uagb-buttons__outer-wrap.uagb-btn-mobile__medium-btn .uagb-buttons-repeater.wp-block-button__link:not(.is-style-outline),.uagb-buttons__outer-wrap.uagb-btn-mobile__medium-btn .uagb-buttons-repeater.ast-outline-button{padding:12px 24px}.uagb-buttons__outer-wrap.uagb-btn-mobile__large-btn .uagb-buttons-repeater.wp-block-button__link:not(.is-style-outline),.uagb-buttons__outer-wrap.uagb-btn-mobile__large-btn .uagb-buttons-repeater.ast-outline-button{padding:20px 30px}.uagb-buttons__outer-wrap.uagb-btn-mobile__extralarge-btn .uagb-buttons-repeater.wp-block-button__link:not(.is-style-outline),.uagb-buttons__outer-wrap.uagb-btn-mobile__extralarge-btn .uagb-buttons-repeater.ast-outline-button{padding:30px 65px}}\n.uagb-buttons__outer-wrap .uagb-buttons-repeater{display:flex;justify-content:center;align-items:center;transition:box-shadow 0.2s ease}.uagb-buttons__outer-wrap .uagb-buttons-repeater a.uagb-button__link{display:flex;justify-content:center}.uagb-buttons__outer-wrap .uagb-buttons-repeater .uagb-button__icon{font-size:inherit;display:flex;align-items:center}.uagb-buttons__outer-wrap .uagb-buttons-repeater .uagb-button__icon svg{fill:currentColor;width:inherit;height:inherit}\n.wp-block-uagb-container.uagb-block-0ed56edf.wp-block-uagb-container{color: var(--ast-global-color-1);}.wp-block-uagb-container.uagb-block-0ed56edf.wp-block-uagb-container *{color: var(--ast-global-color-1);}.wp-block-uagb-container.uagb-block-0ed56edf .uagb-container__shape-top svg{width: calc( 100% + 1.3px );}.wp-block-uagb-container.uagb-block-0ed56edf .uagb-container__shape.uagb-container__shape-top .uagb-container__shape-fill{fill: rgba(51,51,51,1);}.wp-block-uagb-container.uagb-block-0ed56edf .uagb-container__shape-bottom svg{width: calc( 100% + 1.3px );}.wp-block-uagb-container.uagb-block-0ed56edf .uagb-container__shape.uagb-container__shape-bottom .uagb-container__shape-fill{fill: rgba(51,51,51,1);}.wp-block-uagb-container.uagb-block-0ed56edf .uagb-container__video-wrap video{opacity: 1;}.wp-block-uagb-container.uagb-is-root-container .uagb-block-0ed56edf{max-width: 75%;width: 100%;}.wp-block-uagb-container.uagb-is-root-container.alignfull.uagb-block-0ed56edf > .uagb-container-inner-blocks-wrap{--inner-content-custom-width: min( 100%, 1200px);max-width: var(--inner-content-custom-width);width: 100%;flex-direction: column;align-items: center;justify-content: center;flex-wrap: nowrap;row-gap: 20px;column-gap: 20px;}.wp-block-uagb-container.uagb-block-0ed56edf{box-shadow: 0px 0px   #00000070 ;padding-top: 0px;padding-bottom: 0px;padding-left: 0px;padding-right: 0px;margin-top:  !important;margin-bottom:  !important;overflow: visible;order: initial;border-color: inherit;row-gap: 20px;column-gap: 20px;}.uagb-block-0444978e.wp-block-uagb-buttons.uagb-buttons__outer-wrap .uagb-buttons__wrap {gap: 10px;}.uagb-block-0444978e .uagb-buttons__wrap {flex-wrap: wrap;}.uagb-block-0444978e.uagb-buttons__outer-wrap .uagb-buttons__wrap {justify-content: left;align-items: center;}.wp-block-uagb-buttons .uagb-block-7ef34736.wp-block-uagb-buttons-child .uagb-buttons-repeater{background: #f6f6f6;}.wp-block-uagb-buttons .uagb-block-7ef34736 .wp-block-button__link{background: #f6f6f6;}.wp-block-uagb-buttons .uagb-block-7ef34736 .uagb-button__wrapper .uagb-buttons-repeater{color: var(--ast-global-color-1);}.wp-block-uagb-buttons .uagb-block-7ef34736 .wp-block-button__link.has-text-color:hover .uagb-button__link{color: var(--ast-global-color-1);}.wp-block-uagb-buttons .uagb-block-7ef34736 .wp-block-button__link.has-text-color:focus .uagb-button__link{color: var(--ast-global-color-1);}.wp-block-uagb-buttons .uagb-block-7ef34736 .uagb-button__wrapper  .uagb-buttons-repeater.wp-block-button__link{box-shadow: 0px 0px 0 #00000026;}.wp-block-uagb-buttons .uagb-block-7ef34736 .uagb-button__wrapper  .uagb-buttons-repeater.wp-block-button__link:hover{box-shadow: 0px 0px 0 #00000026;}.wp-block-uagb-buttons .uagb-block-7ef34736 .uagb-buttons-repeater.wp-block-button__link{border-top-left-radius: 0px;border-top-right-radius: 0px;border-bottom-left-radius: 0px;border-bottom-right-radius: 0px;border-color: #333;border-style: none;}.wp-block-uagb-buttons .uagb-block-7ef34736 .uagb-buttons-repeater.wp-block-button__link:hover{border-color: #333;}.wp-block-uagb-buttons .uagb-block-7ef34736 .uagb-buttons-repeater.wp-block-button__link:focus{border-color: #333;}.wp-block-uagb-buttons .uagb-block-7ef34736.wp-block-button.is-style-outline .uagb-button__wrapper .wp-block-button__link.uagb-buttons-repeater{border-top-left-radius: 0px;border-top-right-radius: 0px;border-bottom-left-radius: 0px;border-bottom-right-radius: 0px;border-color: #333;border-style: none;}.wp-block-uagb-buttons .uagb-block-7ef34736.wp-block-button.is-style-outline .uagb-button__wrapper .wp-block-button__link.uagb-buttons-repeater:hover{border-color: #333;}.wp-block-uagb-buttons .uagb-block-7ef34736 .uagb-buttons-repeater .uagb-button__link{color: var(--ast-global-color-1);}.wp-block-uagb-buttons .uagb-block-7ef34736 .uagb-buttons-repeater:hover .uagb-button__link{color: var(--ast-global-color-1);}.wp-block-uagb-buttons .uagb-block-7ef34736 .uagb-buttons-repeater:focus .uagb-button__link{color: var(--ast-global-color-1);}.wp-block-uagb-buttons .uagb-block-7ef34736 .uagb-buttons-repeater .uagb-button__icon > svg{width: 15px;height: 15px;fill: var(--ast-global-color-1);}.wp-block-uagb-buttons .uagb-block-7ef34736 .uagb-buttons-repeater:hover .uagb-button__icon > svg{fill: var(--ast-global-color-1);}.wp-block-uagb-buttons .uagb-block-7ef34736 .uagb-buttons-repeater:focus .uagb-button__icon > svg{fill: var(--ast-global-color-1);}.wp-block-uagb-buttons .uagb-block-7ef34736 .uagb-buttons-repeater .uagb-button__icon-position-after{margin-left: 8px;}.wp-block-uagb-buttons .uagb-block-7ef34736 .uagb-buttons-repeater .uagb-button__icon-position-before{margin-right: 8px;}.wp-block-uagb-buttons .uagb-block-7ef34736 .uagb-button__link{text-transform: normal;text-decoration: none;}.wp-block-uagb-buttons .uagb-block-27ce867a.wp-block-uagb-buttons-child .uagb-buttons-repeater{background: var(--ast-global-color-4);}.wp-block-uagb-buttons .uagb-block-27ce867a .wp-block-button__link{background: var(--ast-global-color-4);}.wp-block-uagb-buttons .uagb-block-27ce867a .uagb-button__wrapper  .uagb-buttons-repeater.wp-block-button__link{box-shadow: 0px 0px 0 #00000026;}.wp-block-uagb-buttons .uagb-block-27ce867a .uagb-button__wrapper  .uagb-buttons-repeater.wp-block-button__link:hover{box-shadow: 0px 0px 0 #00000026;}.wp-block-uagb-buttons .uagb-block-27ce867a .uagb-buttons-repeater.wp-block-button__link{border-color: #333;border-style: none;}.wp-block-uagb-buttons .uagb-block-27ce867a .uagb-buttons-repeater.wp-block-button__link:hover{border-color: #333;}.wp-block-uagb-buttons .uagb-block-27ce867a .uagb-buttons-repeater.wp-block-button__link:focus{border-color: #333;}.wp-block-uagb-buttons .uagb-block-27ce867a.wp-block-button.is-style-outline .uagb-button__wrapper .wp-block-button__link.uagb-buttons-repeater{border-color: #333;border-style: none;}.wp-block-uagb-buttons .uagb-block-27ce867a.wp-block-button.is-style-outline .uagb-button__wrapper .wp-block-button__link.uagb-buttons-repeater:hover{border-color: #333;}.wp-block-uagb-buttons .uagb-block-27ce867a .uagb-buttons-repeater .uagb-button__icon > svg{width: 15px;height: 15px;}.wp-block-uagb-buttons .uagb-block-27ce867a .uagb-buttons-repeater .uagb-button__icon-position-after{margin-left: 8px;}.wp-block-uagb-buttons .uagb-block-27ce867a .uagb-buttons-repeater .uagb-button__icon-position-before{margin-right: 8px;}.wp-block-uagb-buttons .uagb-block-27ce867a .uagb-button__link{text-transform: normal;text-decoration: none;}.wp-block-uagb-buttons .uagb-block-73ed7508.wp-block-uagb-buttons-child .uagb-buttons-repeater{background: #f6f6f6;}.wp-block-uagb-buttons .uagb-block-73ed7508 .wp-block-button__link{background: #f6f6f6;}.wp-block-uagb-buttons .uagb-block-73ed7508 .uagb-button__wrapper .uagb-buttons-repeater{color: var(--ast-global-color-1);}.wp-block-uagb-buttons .uagb-block-73ed7508 .wp-block-button__link.has-text-color:hover .uagb-button__link{color: var(--ast-global-color-1);}.wp-block-uagb-buttons .uagb-block-73ed7508 .wp-block-button__link.has-text-color:focus .uagb-button__link{color: var(--ast-global-color-1);}.wp-block-uagb-buttons .uagb-block-73ed7508 .uagb-button__wrapper  .uagb-buttons-repeater.wp-block-button__link{box-shadow: 0px 0px 0 #00000026;}.wp-block-uagb-buttons .uagb-block-73ed7508 .uagb-button__wrapper  .uagb-buttons-repeater.wp-block-button__link:hover{box-shadow: 0px 0px 0 #00000026;}.wp-block-uagb-buttons .uagb-block-73ed7508 .uagb-buttons-repeater.wp-block-button__link{border-top-left-radius: 0px;border-top-right-radius: 0px;border-bottom-left-radius: 0px;border-bottom-right-radius: 0px;border-color: #333;border-style: none;}.wp-block-uagb-buttons .uagb-block-73ed7508 .uagb-buttons-repeater.wp-block-button__link:hover{border-color: #333;}.wp-block-uagb-buttons .uagb-block-73ed7508 .uagb-buttons-repeater.wp-block-button__link:focus{border-color: #333;}.wp-block-uagb-buttons .uagb-block-73ed7508.wp-block-button.is-style-outline .uagb-button__wrapper .wp-block-button__link.uagb-buttons-repeater{border-top-left-radius: 0px;border-top-right-radius: 0px;border-bottom-left-radius: 0px;border-bottom-right-radius: 0px;border-color: #333;border-style: none;}.wp-block-uagb-buttons .uagb-block-73ed7508.wp-block-button.is-style-outline .uagb-button__wrapper .wp-block-button__link.uagb-buttons-repeater:hover{border-color: #333;}.wp-block-uagb-buttons .uagb-block-73ed7508 .uagb-buttons-repeater .uagb-button__link{color: var(--ast-global-color-1);}.wp-block-uagb-buttons .uagb-block-73ed7508 .uagb-buttons-repeater:hover .uagb-button__link{color: var(--ast-global-color-1);}.wp-block-uagb-buttons .uagb-block-73ed7508 .uagb-buttons-repeater:focus .uagb-button__link{color: var(--ast-global-color-1);}.wp-block-uagb-buttons .uagb-block-73ed7508 .uagb-buttons-repeater .uagb-button__icon > svg{width: 15px;height: 15px;fill: var(--ast-global-color-1);}.wp-block-uagb-buttons .uagb-block-73ed7508 .uagb-buttons-repeater:hover .uagb-button__icon > svg{fill: var(--ast-global-color-1);}.wp-block-uagb-buttons .uagb-block-73ed7508 .uagb-buttons-repeater:focus .uagb-button__icon > svg{fill: var(--ast-global-color-1);}.wp-block-uagb-buttons .uagb-block-73ed7508 .uagb-buttons-repeater .uagb-button__icon-position-after{margin-left: 8px;}.wp-block-uagb-buttons .uagb-block-73ed7508 .uagb-buttons-repeater .uagb-button__icon-position-before{margin-right: 8px;}.wp-block-uagb-buttons .uagb-block-73ed7508 .uagb-button__link{text-transform: normal;text-decoration: none;}.wp-block-uagb-buttons .uagb-block-7bf0a374.wp-block-uagb-buttons-child .uagb-buttons-repeater{background: #f6f6f6;}.wp-block-uagb-buttons .uagb-block-7bf0a374 .wp-block-button__link{background: #f6f6f6;}.wp-block-uagb-buttons .uagb-block-7bf0a374 .uagb-button__wrapper .uagb-buttons-repeater{color: var(--ast-global-color-1);}.wp-block-uagb-buttons .uagb-block-7bf0a374 .wp-block-button__link.has-text-color:hover .uagb-button__link{color: var(--ast-global-color-1);}.wp-block-uagb-buttons .uagb-block-7bf0a374 .wp-block-button__link.has-text-color:focus .uagb-button__link{color: var(--ast-global-color-1);}.wp-block-uagb-buttons .uagb-block-7bf0a374 .uagb-button__wrapper  .uagb-buttons-repeater.wp-block-button__link{box-shadow: 0px 0px 0 #00000026;}.wp-block-uagb-buttons .uagb-block-7bf0a374 .uagb-button__wrapper  .uagb-buttons-repeater.wp-block-button__link:hover{box-shadow: 0px 0px 0 #00000026;}.wp-block-uagb-buttons .uagb-block-7bf0a374 .uagb-buttons-repeater.wp-block-button__link{border-top-left-radius: 0px;border-top-right-radius: 0px;border-bottom-left-radius: 0px;border-bottom-right-radius: 0px;border-color: #333;border-style: none;}.wp-block-uagb-buttons .uagb-block-7bf0a374 .uagb-buttons-repeater.wp-block-button__link:hover{border-color: #333;}.wp-block-uagb-buttons .uagb-block-7bf0a374 .uagb-buttons-repeater.wp-block-button__link:focus{border-color: #333;}.wp-block-uagb-buttons .uagb-block-7bf0a374.wp-block-button.is-style-outline .uagb-button__wrapper .wp-block-button__link.uagb-buttons-repeater{border-top-left-radius: 0px;border-top-right-radius: 0px;border-bottom-left-radius: 0px;border-bottom-right-radius: 0px;border-color: #333;border-style: none;}.wp-block-uagb-buttons .uagb-block-7bf0a374.wp-block-button.is-style-outline .uagb-button__wrapper .wp-block-button__link.uagb-buttons-repeater:hover{border-color: #333;}.wp-block-uagb-buttons .uagb-block-7bf0a374 .uagb-buttons-repeater .uagb-button__link{color: var(--ast-global-color-1);}.wp-block-uagb-buttons .uagb-block-7bf0a374 .uagb-buttons-repeater:hover .uagb-button__link{color: var(--ast-global-color-1);}.wp-block-uagb-buttons .uagb-block-7bf0a374 .uagb-buttons-repeater:focus .uagb-button__link{color: var(--ast-global-color-1);}.wp-block-uagb-buttons .uagb-block-7bf0a374 .uagb-buttons-repeater .uagb-button__icon > svg{width: 15px;height: 15px;fill: var(--ast-global-color-1);}.wp-block-uagb-buttons .uagb-block-7bf0a374 .uagb-buttons-repeater:hover .uagb-button__icon > svg{fill: var(--ast-global-color-1);}.wp-block-uagb-buttons .uagb-block-7bf0a374 .uagb-buttons-repeater:focus .uagb-button__icon > svg{fill: var(--ast-global-color-1);}.wp-block-uagb-buttons .uagb-block-7bf0a374 .uagb-buttons-repeater .uagb-button__icon-position-after{margin-left: 8px;}.wp-block-uagb-buttons .uagb-block-7bf0a374 .uagb-buttons-repeater .uagb-button__icon-position-before{margin-right: 8px;}.wp-block-uagb-buttons .uagb-block-7bf0a374 .uagb-button__link{text-transform: normal;text-decoration: none;}.wp-block-uagb-buttons .uagb-block-237d6d7f.wp-block-uagb-buttons-child .uagb-buttons-repeater{background: #f6f6f6;}.wp-block-uagb-buttons .uagb-block-237d6d7f .wp-block-button__link{background: #f6f6f6;}.wp-block-uagb-buttons .uagb-block-237d6d7f .uagb-button__wrapper .uagb-buttons-repeater{color: var(--ast-global-color-1);}.wp-block-uagb-buttons .uagb-block-237d6d7f .wp-block-button__link.has-text-color:hover .uagb-button__link{color: var(--ast-global-color-1);}.wp-block-uagb-buttons .uagb-block-237d6d7f .wp-block-button__link.has-text-color:focus .uagb-button__link{color: var(--ast-global-color-1);}.wp-block-uagb-buttons .uagb-block-237d6d7f .uagb-button__wrapper  .uagb-buttons-repeater.wp-block-button__link{box-shadow: 0px 0px 0 #00000026;}.wp-block-uagb-buttons .uagb-block-237d6d7f .uagb-button__wrapper  .uagb-buttons-repeater.wp-block-button__link:hover{box-shadow: 0px 0px 0 #00000026;}.wp-block-uagb-buttons .uagb-block-237d6d7f .uagb-buttons-repeater.wp-block-button__link{border-top-left-radius: 0px;border-top-right-radius: 0px;border-bottom-left-radius: 0px;border-bottom-right-radius: 0px;border-color: #333;border-style: none;}.wp-block-uagb-buttons .uagb-block-237d6d7f .uagb-buttons-repeater.wp-block-button__link:hover{border-color: #333;}.wp-block-uagb-buttons .uagb-block-237d6d7f .uagb-buttons-repeater.wp-block-button__link:focus{border-color: #333;}.wp-block-uagb-buttons .uagb-block-237d6d7f.wp-block-button.is-style-outline .uagb-button__wrapper .wp-block-button__link.uagb-buttons-repeater{border-top-left-radius: 0px;border-top-right-radius: 0px;border-bottom-left-radius: 0px;border-bottom-right-radius: 0px;border-color: #333;border-style: none;}.wp-block-uagb-buttons .uagb-block-237d6d7f.wp-block-button.is-style-outline .uagb-button__wrapper .wp-block-button__link.uagb-buttons-repeater:hover{border-color: #333;}.wp-block-uagb-buttons .uagb-block-237d6d7f .uagb-buttons-repeater .uagb-button__link{color: var(--ast-global-color-1);}.wp-block-uagb-buttons .uagb-block-237d6d7f .uagb-buttons-repeater:hover .uagb-button__link{color: var(--ast-global-color-1);}.wp-block-uagb-buttons .uagb-block-237d6d7f .uagb-buttons-repeater:focus .uagb-button__link{color: var(--ast-global-color-1);}.wp-block-uagb-buttons .uagb-block-237d6d7f .uagb-buttons-repeater .uagb-button__icon > svg{width: 15px;height: 15px;fill: var(--ast-global-color-1);}.wp-block-uagb-buttons .uagb-block-237d6d7f .uagb-buttons-repeater:hover .uagb-button__icon > svg{fill: var(--ast-global-color-1);}.wp-block-uagb-buttons .uagb-block-237d6d7f .uagb-buttons-repeater:focus .uagb-button__icon > svg{fill: var(--ast-global-color-1);}.wp-block-uagb-buttons .uagb-block-237d6d7f .uagb-buttons-repeater .uagb-button__icon-position-after{margin-left: 8px;}.wp-block-uagb-buttons .uagb-block-237d6d7f .uagb-buttons-repeater .uagb-button__icon-position-before{margin-right: 8px;}.wp-block-uagb-buttons .uagb-block-237d6d7f .uagb-button__link{text-transform: normal;text-decoration: none;}.wp-block-uagb-buttons .uagb-block-a3eb93f6.wp-block-uagb-buttons-child .uagb-buttons-repeater{background: #f6f6f6;}.wp-block-uagb-buttons .uagb-block-a3eb93f6 .wp-block-button__link{background: #f6f6f6;}.wp-block-uagb-buttons .uagb-block-a3eb93f6 .uagb-button__wrapper .uagb-buttons-repeater{color: var(--ast-global-color-1);}.wp-block-uagb-buttons .uagb-block-a3eb93f6 .wp-block-button__link.has-text-color:hover .uagb-button__link{color: var(--ast-global-color-1);}.wp-block-uagb-buttons .uagb-block-a3eb93f6 .wp-block-button__link.has-text-color:focus .uagb-button__link{color: var(--ast-global-color-1);}.wp-block-uagb-buttons .uagb-block-a3eb93f6 .uagb-button__wrapper  .uagb-buttons-repeater.wp-block-button__link{box-shadow: 0px 0px 0 #00000026;}.wp-block-uagb-buttons .uagb-block-a3eb93f6 .uagb-button__wrapper  .uagb-buttons-repeater.wp-block-button__link:hover{box-shadow: 0px 0px 0 #00000026;}.wp-block-uagb-buttons .uagb-block-a3eb93f6 .uagb-buttons-repeater.wp-block-button__link{border-top-left-radius: 0px;border-top-right-radius: 0px;border-bottom-left-radius: 0px;border-bottom-right-radius: 0px;border-color: #333;border-style: none;}.wp-block-uagb-buttons .uagb-block-a3eb93f6 .uagb-buttons-repeater.wp-block-button__link:hover{border-color: #333;}.wp-block-uagb-buttons .uagb-block-a3eb93f6 .uagb-buttons-repeater.wp-block-button__link:focus{border-color: #333;}.wp-block-uagb-buttons .uagb-block-a3eb93f6.wp-block-button.is-style-outline .uagb-button__wrapper .wp-block-button__link.uagb-buttons-repeater{border-top-left-radius: 0px;border-top-right-radius: 0px;border-bottom-left-radius: 0px;border-bottom-right-radius: 0px;border-color: #333;border-style: none;}.wp-block-uagb-buttons .uagb-block-a3eb93f6.wp-block-button.is-style-outline .uagb-button__wrapper .wp-block-button__link.uagb-buttons-repeater:hover{border-color: #333;}.wp-block-uagb-buttons .uagb-block-a3eb93f6 .uagb-buttons-repeater .uagb-button__link{color: var(--ast-global-color-1);}.wp-block-uagb-buttons .uagb-block-a3eb93f6 .uagb-buttons-repeater:hover .uagb-button__link{color: var(--ast-global-color-1);}.wp-block-uagb-buttons .uagb-block-a3eb93f6 .uagb-buttons-repeater:focus .uagb-button__link{color: var(--ast-global-color-1);}.wp-block-uagb-buttons .uagb-block-a3eb93f6 .uagb-buttons-repeater .uagb-button__icon > svg{width: 15px;height: 15px;fill: var(--ast-global-color-1);}.wp-block-uagb-buttons .uagb-block-a3eb93f6 .uagb-buttons-repeater:hover .uagb-button__icon > svg{fill: var(--ast-global-color-1);}.wp-block-uagb-buttons .uagb-block-a3eb93f6 .uagb-buttons-repeater:focus .uagb-button__icon > svg{fill: var(--ast-global-color-1);}.wp-block-uagb-buttons .uagb-block-a3eb93f6 .uagb-buttons-repeater .uagb-button__icon-position-after{margin-left: 8px;}.wp-block-uagb-buttons .uagb-block-a3eb93f6 .uagb-buttons-repeater .uagb-button__icon-position-before{margin-right: 8px;}.wp-block-uagb-buttons .uagb-block-a3eb93f6 .uagb-button__link{text-transform: normal;text-decoration: none;}.wp-block-uagb-buttons .uagb-block-e0d5b5c0.wp-block-uagb-buttons-child .uagb-buttons-repeater{background: #f6f6f6;}.wp-block-uagb-buttons .uagb-block-e0d5b5c0 .wp-block-button__link{background: #f6f6f6;}.wp-block-uagb-buttons .uagb-block-e0d5b5c0 .uagb-button__wrapper .uagb-buttons-repeater{color: var(--ast-global-color-1);}.wp-block-uagb-buttons .uagb-block-e0d5b5c0 .wp-block-button__link.has-text-color:hover .uagb-button__link{color: var(--ast-global-color-1);}.wp-block-uagb-buttons .uagb-block-e0d5b5c0 .wp-block-button__link.has-text-color:focus .uagb-button__link{color: var(--ast-global-color-1);}.wp-block-uagb-buttons .uagb-block-e0d5b5c0 .uagb-button__wrapper  .uagb-buttons-repeater.wp-block-button__link{box-shadow: 0px 0px 0 #00000026;}.wp-block-uagb-buttons .uagb-block-e0d5b5c0 .uagb-button__wrapper  .uagb-buttons-repeater.wp-block-button__link:hover{box-shadow: 0px 0px 0 #00000026;}.wp-block-uagb-buttons .uagb-block-e0d5b5c0 .uagb-buttons-repeater.wp-block-button__link{border-top-left-radius: 0px;border-top-right-radius: 0px;border-bottom-left-radius: 0px;border-bottom-right-radius: 0px;border-color: #333;border-style: none;}.wp-block-uagb-buttons .uagb-block-e0d5b5c0 .uagb-buttons-repeater.wp-block-button__link:hover{border-color: #333;}.wp-block-uagb-buttons .uagb-block-e0d5b5c0 .uagb-buttons-repeater.wp-block-button__link:focus{border-color: #333;}.wp-block-uagb-buttons .uagb-block-e0d5b5c0.wp-block-button.is-style-outline .uagb-button__wrapper .wp-block-button__link.uagb-buttons-repeater{border-top-left-radius: 0px;border-top-right-radius: 0px;border-bottom-left-radius: 0px;border-bottom-right-radius: 0px;border-color: #333;border-style: none;}.wp-block-uagb-buttons .uagb-block-e0d5b5c0.wp-block-button.is-style-outline .uagb-button__wrapper .wp-block-button__link.uagb-buttons-repeater:hover{border-color: #333;}.wp-block-uagb-buttons .uagb-block-e0d5b5c0 .uagb-buttons-repeater .uagb-button__link{color: var(--ast-global-color-1);}.wp-block-uagb-buttons .uagb-block-e0d5b5c0 .uagb-buttons-repeater:hover .uagb-button__link{color: var(--ast-global-color-1);}.wp-block-uagb-buttons .uagb-block-e0d5b5c0 .uagb-buttons-repeater:focus .uagb-button__link{color: var(--ast-global-color-1);}.wp-block-uagb-buttons .uagb-block-e0d5b5c0 .uagb-buttons-repeater .uagb-button__icon > svg{width: 15px;height: 15px;fill: var(--ast-global-color-1);}.wp-block-uagb-buttons .uagb-block-e0d5b5c0 .uagb-buttons-repeater:hover .uagb-button__icon > svg{fill: var(--ast-global-color-1);}.wp-block-uagb-buttons .uagb-block-e0d5b5c0 .uagb-buttons-repeater:focus .uagb-button__icon > svg{fill: var(--ast-global-color-1);}.wp-block-uagb-buttons .uagb-block-e0d5b5c0 .uagb-buttons-repeater .uagb-button__icon-position-after{margin-left: 8px;}.wp-block-uagb-buttons .uagb-block-e0d5b5c0 .uagb-buttons-repeater .uagb-button__icon-position-before{margin-right: 8px;}.wp-block-uagb-buttons .uagb-block-e0d5b5c0 .uagb-button__link{text-transform: normal;text-decoration: none;}@media only screen and (max-width: 976px) {.wp-block-uagb-container.uagb-is-root-container .uagb-block-0ed56edf{max-width: 100%;width: 100%;}.wp-block-uagb-container.uagb-is-root-container.alignfull.uagb-block-0ed56edf > .uagb-container-inner-blocks-wrap{--inner-content-custom-width: min( 100%, 1024px);max-width: var(--inner-content-custom-width);width: 100%;flex-wrap: wrap;}.wp-block-uagb-container.uagb-block-0ed56edf{padding-top: 0px;padding-bottom: 0px;padding-left: 0px;padding-right: 0px;margin-top:  !important;margin-bottom:  !important;order: initial;}.uagb-block-0444978e.uagb-buttons__outer-wrap .uagb-buttons__wrap {justify-content: center;align-items: center;}.uagb-block-0444978e.uagb-buttons__outer-wrap .uagb-buttons__wrap .wp-block-button{width: auto;}.wp-block-uagb-buttons .uagb-block-7ef34736.wp-block-button.is-style-outline .uagb-button__wrapper .wp-block-button__link.uagb-buttons-repeater{border-style: none;border-color: #333;}.wp-block-uagb-buttons .uagb-block-7ef34736 .uagb-buttons-repeater.wp-block-button__link{border-style: none;border-color: #333;}.wp-block-uagb-buttons .uagb-block-27ce867a.wp-block-button.is-style-outline .uagb-button__wrapper .wp-block-button__link.uagb-buttons-repeater{border-style: none;border-color: #333;}.wp-block-uagb-buttons .uagb-block-27ce867a .uagb-buttons-repeater.wp-block-button__link{border-style: none;border-color: #333;}.wp-block-uagb-buttons .uagb-block-73ed7508.wp-block-button.is-style-outline .uagb-button__wrapper .wp-block-button__link.uagb-buttons-repeater{border-style: none;border-color: #333;}.wp-block-uagb-buttons .uagb-block-73ed7508 .uagb-buttons-repeater.wp-block-button__link{border-style: none;border-color: #333;}.wp-block-uagb-buttons .uagb-block-7bf0a374.wp-block-button.is-style-outline .uagb-button__wrapper .wp-block-button__link.uagb-buttons-repeater{border-style: none;border-color: #333;}.wp-block-uagb-buttons .uagb-block-7bf0a374 .uagb-buttons-repeater.wp-block-button__link{border-style: none;border-color: #333;}.wp-block-uagb-buttons .uagb-block-237d6d7f.wp-block-button.is-style-outline .uagb-button__wrapper .wp-block-button__link.uagb-buttons-repeater{border-style: none;border-color: #333;}.wp-block-uagb-buttons .uagb-block-237d6d7f .uagb-buttons-repeater.wp-block-button__link{border-style: none;border-color: #333;}.wp-block-uagb-buttons .uagb-block-a3eb93f6.wp-block-button.is-style-outline .uagb-button__wrapper .wp-block-button__link.uagb-buttons-repeater{border-style: none;border-color: #333;}.wp-block-uagb-buttons .uagb-block-a3eb93f6 .uagb-buttons-repeater.wp-block-button__link{border-style: none;border-color: #333;}.wp-block-uagb-buttons .uagb-block-e0d5b5c0.wp-block-button.is-style-outline .uagb-button__wrapper .wp-block-button__link.uagb-buttons-repeater{border-style: none;border-color: #333;}.wp-block-uagb-buttons .uagb-block-e0d5b5c0 .uagb-buttons-repeater.wp-block-button__link{border-style: none;border-color: #333;}}@media only screen and (max-width: 767px) {.wp-block-uagb-container.uagb-is-root-container .uagb-block-0ed56edf{max-width: 100%;width: 100%;}.wp-block-uagb-container.uagb-is-root-container.alignfull.uagb-block-0ed56edf > .uagb-container-inner-blocks-wrap{--inner-content-custom-width: min( 100%, 767px);max-width: var(--inner-content-custom-width);width: 100%;flex-wrap: wrap;}.wp-block-uagb-container.uagb-block-0ed56edf{padding-top: 0px;padding-bottom: 0px;padding-left: 0px;padding-right: 0px;margin-top:  !important;margin-bottom:  !important;order: initial;}.uagb-block-0444978e.uagb-buttons__outer-wrap .uagb-buttons__wrap {justify-content: center;align-items: center;}.uagb-block-0444978e.uagb-buttons__outer-wrap .uagb-buttons__wrap .wp-block-button{width: auto;}.wp-block-uagb-buttons .uagb-block-7ef34736.wp-block-button.is-style-outline .uagb-button__wrapper .wp-block-button__link.uagb-buttons-repeater{border-style: none;border-color: #333;}.wp-block-uagb-buttons .uagb-block-7ef34736 .uagb-buttons-repeater.wp-block-button__link{border-style: none;border-color: #333;}.wp-block-uagb-buttons .uagb-block-27ce867a.wp-block-button.is-style-outline .uagb-button__wrapper .wp-block-button__link.uagb-buttons-repeater{border-style: none;border-color: #333;}.wp-block-uagb-buttons .uagb-block-27ce867a .uagb-buttons-repeater.wp-block-button__link{border-style: none;border-color: #333;}.wp-block-uagb-buttons .uagb-block-73ed7508.wp-block-button.is-style-outline .uagb-button__wrapper .wp-block-button__link.uagb-buttons-repeater{border-style: none;border-color: #333;}.wp-block-uagb-buttons .uagb-block-73ed7508 .uagb-buttons-repeater.wp-block-button__link{border-style: none;border-color: #333;}.wp-block-uagb-buttons .uagb-block-7bf0a374.wp-block-button.is-style-outline .uagb-button__wrapper .wp-block-button__link.uagb-buttons-repeater{border-style: none;border-color: #333;}.wp-block-uagb-buttons .uagb-block-7bf0a374 .uagb-buttons-repeater.wp-block-button__link{border-style: none;border-color: #333;}.wp-block-uagb-buttons .uagb-block-237d6d7f.wp-block-button.is-style-outline .uagb-button__wrapper .wp-block-button__link.uagb-buttons-repeater{border-style: none;border-color: #333;}.wp-block-uagb-buttons .uagb-block-237d6d7f .uagb-buttons-repeater.wp-block-button__link{border-style: none;border-color: #333;}.wp-block-uagb-buttons .uagb-block-a3eb93f6.wp-block-button.is-style-outline .uagb-button__wrapper .wp-block-button__link.uagb-buttons-repeater{border-style: none;border-color: #333;}.wp-block-uagb-buttons .uagb-block-a3eb93f6 .uagb-buttons-repeater.wp-block-button__link{border-style: none;border-color: #333;}.wp-block-uagb-buttons .uagb-block-e0d5b5c0.wp-block-button.is-style-outline .uagb-button__wrapper .wp-block-button__link.uagb-buttons-repeater{border-style: none;border-color: #333;}.wp-block-uagb-buttons .uagb-block-e0d5b5c0 .uagb-buttons-repeater.wp-block-button__link{border-style: none;border-color: #333;}}.wp-block-uagb-advanced-heading h1,.wp-block-uagb-advanced-heading h2,.wp-block-uagb-advanced-heading h3,.wp-block-uagb-advanced-heading h4,.wp-block-uagb-advanced-heading h5,.wp-block-uagb-advanced-heading h6,.wp-block-uagb-advanced-heading p,.wp-block-uagb-advanced-heading div{word-break:break-word}.wp-block-uagb-advanced-heading .uagb-heading-text{margin:0}.wp-block-uagb-advanced-heading .uagb-desc-text{margin:0}.wp-block-uagb-advanced-heading .uagb-separator{font-size:0;border-top-style:solid;display:inline-block;margin:0 0 10px 0}.wp-block-uagb-advanced-heading .uagb-highlight{color:#f78a0c;border:0;transition:all 0.3s ease}.uag-highlight-toolbar{border-left:0;border-top:0;border-bottom:0;border-radius:0;border-right-color:#1e1e1e}.uag-highlight-toolbar .components-button{border-radius:0;outline:none}.uag-highlight-toolbar .components-button.is-primary{color:#fff}\n.wp-block-uagb-advanced-heading.uagb-block-bdb2913e.wp-block-uagb-advanced-heading {margin-top: 0px;margin-right: 0px;margin-bottom: 0px;margin-left: 0px;}.wp-block-uagb-advanced-heading.uagb-block-bdb2913e.wp-block-uagb-advanced-heading .uagb-desc-text{margin-bottom: 15px;}.wp-block-uagb-advanced-heading.uagb-block-bdb2913e.wp-block-uagb-advanced-heading .uagb-highlight{font-style: normal;font-weight: Default;background: #007cba;color: #fff;-webkit-text-fill-color: #fff;}.wp-block-uagb-advanced-heading.uagb-block-bdb2913e.wp-block-uagb-advanced-heading .uagb-highlight::-moz-selection{color: #fff;background: #007cba;-webkit-text-fill-color: #fff;}.wp-block-uagb-advanced-heading.uagb-block-bdb2913e.wp-block-uagb-advanced-heading .uagb-highlight::selection{color: #fff;background: #007cba;-webkit-text-fill-color: #fff;}.wp-block-uagb-advanced-heading.uagb-block-bdb2913e .uagb-heading-text{font-weight: 700;}\";s:2:\"js\";s:755:\"document.addEventListener(\"DOMContentLoaded\", function(){ window.addEventListener( 'load', function() {\n\tUAGBButtonChild.init( '.uagb-block-7ef34736' );\n});\nwindow.addEventListener( 'load', function() {\n\tUAGBButtonChild.init( '.uagb-block-27ce867a' );\n});\nwindow.addEventListener( 'load', function() {\n\tUAGBButtonChild.init( '.uagb-block-73ed7508' );\n});\nwindow.addEventListener( 'load', function() {\n\tUAGBButtonChild.init( '.uagb-block-7bf0a374' );\n});\nwindow.addEventListener( 'load', function() {\n\tUAGBButtonChild.init( '.uagb-block-237d6d7f' );\n});\nwindow.addEventListener( 'load', function() {\n\tUAGBButtonChild.init( '.uagb-block-a3eb93f6' );\n});\nwindow.addEventListener( 'load', function() {\n\tUAGBButtonChild.init( '.uagb-block-e0d5b5c0' );\n});\n });\";s:18:\"current_block_list\";a:7:{i:0;s:14:\"uagb\/container\";i:2;s:9:\"core\/list\";i:3;s:14:\"core\/list-item\";i:5;s:12:\"uagb\/buttons\";i:6;s:18:\"uagb\/buttons-child\";i:7;s:21:\"uagb\/advanced-heading\";i:8;s:10:\"core\/image\";}s:8:\"uag_flag\";b:1;s:11:\"uag_version\";s:10:\"1782126340\";s:6:\"gfonts\";a:0:{}s:10:\"gfonts_url\";s:0:\"\";s:12:\"gfonts_files\";a:0:{}s:14:\"uag_faq_layout\";b:0;}"]},"uagb_featured_image_src":{"full":["https:\/\/landingstorageaccnmbl.blob.core.windows.net\/wplandingnmbl\/2020\/04\/123-let-s-go-imaginary-text-704767-1-scaled.jpg",2560,1920,false],"thumbnail":["https:\/\/landingstorageaccnmbl.blob.core.windows.net\/wplandingnmbl\/2020\/04\/123-let-s-go-imaginary-text-704767-1-150x150.jpg",150,150,true],"medium":["https:\/\/landingstorageaccnmbl.blob.core.windows.net\/wplandingnmbl\/2020\/04\/123-let-s-go-imaginary-text-704767-1-300x225.jpg",300,225,true],"medium_large":["https:\/\/landingstorageaccnmbl.blob.core.windows.net\/wplandingnmbl\/2020\/04\/123-let-s-go-imaginary-text-704767-1-768x576.jpg",768,576,true],"large":["https:\/\/landingstorageaccnmbl.blob.core.windows.net\/wplandingnmbl\/2020\/04\/123-let-s-go-imaginary-text-704767-1-1024x768.jpg",1024,768,true],"1536x1536":["https:\/\/landingstorageaccnmbl.blob.core.windows.net\/wplandingnmbl\/2020\/04\/123-let-s-go-imaginary-text-704767-1-1536x1152.jpg",1536,1152,true],"2048x2048":["https:\/\/landingstorageaccnmbl.blob.core.windows.net\/wplandingnmbl\/2020\/04\/123-let-s-go-imaginary-text-704767-1-2048x1536.jpg",2048,1536,true]},"uagb_author_info":{"display_name":"Nimble Editorial Team","author_link":"https:\/\/www.nimble.com\/blog\/author\/nimble-editorial-team\/"},"uagb_comment_info":0,"uagb_excerpt":"Can your brand become famous overnight?\u00a0It\u2019s highly unlikely.\u00a0But you can boost your brand\u2019s visibility with viral marketing. Viral Marketing: What Do the Stats Say? Viral marketing, or word-of-mouth marketing (WOMM), is a set of mechanisms that involves targeted efforts, such [&hellip;]","_links":{"self":[{"href":"https:\/\/www.nimble.com\/blog\/wp-json\/wp\/v2\/posts\/24548","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.nimble.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.nimble.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.nimble.com\/blog\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/www.nimble.com\/blog\/wp-json\/wp\/v2\/comments?post=24548"}],"version-history":[{"count":1,"href":"https:\/\/www.nimble.com\/blog\/wp-json\/wp\/v2\/posts\/24548\/revisions"}],"predecessor-version":[{"id":35300,"href":"https:\/\/www.nimble.com\/blog\/wp-json\/wp\/v2\/posts\/24548\/revisions\/35300"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.nimble.com\/blog\/wp-json\/wp\/v2\/media\/24551"}],"wp:attachment":[{"href":"https:\/\/www.nimble.com\/blog\/wp-json\/wp\/v2\/media?parent=24548"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.nimble.com\/blog\/wp-json\/wp\/v2\/categories?post=24548"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.nimble.com\/blog\/wp-json\/wp\/v2\/tags?post=24548"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}