The Myth of the Customer Journey
In this month’s guest expert webinar, I hosted Jeff Weinberger of DS3 Consulting and we talked about the mistaken beliefs most businesses have about today’s customer journey. Jeff shared his insights into the greatest opportunity — and biggest challenge — facing businesses today is how to strengthen all customer relationships and ensure that your customers remain your customers.
The Myth of the Customer Journey from Nimble Marketing on Vimeo.
Barbara Giamanco is a globally recognized thought leader in Social Selling, Social Media Marketing and Social Business. She’s the co-author of The New Handshake: Sales Meets Social Media and the Harvard Business Review article Tweet Me, Friend Me, Make Me Buy. Barb is consistently a Top 25 Influential Leader in Sales, a Top 25 Sales Influencer on Twitter and one of Top Sales World’s Top 50 Sales and Marketing Influencers.