social media engagement

Social Media Is A Cocktail Party – 5 Tips For Networking Success

TRUSTED VOICES As we are right in the thick of the holiday season, you have certainly been to many holiday parties and professional networking events, and there are more to come! With holiday parties comes the joy of celebration and the excitement of forming new relationships and meeting cool people. But also, holidays are responsible for anxiety around putting your best foot forward.

When I talk about social media, I like to say that it’s like a cocktail party. Even if you don’t know anyone on a particular social network or online community, you have an opportunity to meet a ton of great people and share and learn some great insights. If you know how to listen, how to approach people, how to break the ice, and how to nurture the relationship, your experience on any social network will go from so-so to full-steam-ahead.
When I talk about social media, I like to say that it’s like a cocktail party. Even if you don’t know anyone on a particular social network or online community, you have an opportunity to meet a ton of great people and share and learn some great insights. If you know how to listen, how to approach people, how to break the ice, and how to nurture the relationship, your experience on any social network will go from so-so to full-steam-ahead.

Social Media Is A Cocktail Party – 5 Tips For Networking Success Read More »

Swimming In The Social River

LEADING THOUGHTS Twitter is a river. Think of the image that a river conjures up… It’s babbling, full of life, effervescent. In some areas, it appears to move really fast, and even may have cascading waterfalls. Twitter reminds me of  a river, barreling forward at an enormous speed. Just like there are many streams of water in a river, there are many conversations going on at the same time, in parallel, together and orthogonally. At times, it moves at a million miles a minute. Some other times, it’s seemingly dormant, only to wake up 5 minutes later. They say that you can’t enter the same river twice, because it won’t be the same river. Twitter is the same.

Swimming In The Social River Read More »

Social Media Is Not New

LEADING THOUGHTS Gasp! Isn’t social media “the tidal wave crashing over us” or the “biggest revolution since the Industrial Revolution? Well yes, of course it is! Social technologies give the consumer a voice and relevant tools to connect and talk to “people like me”. As a result, companies feel akin to being under a microscope, and now (fortunately) service and customer experience are making a comeback. At the same time, social media is not new, because the underlying behaviors have always been a part of our personal and professional lives. Humans are inherently social, and social media simply allows us to do the things we were born to do, while doing them bigger, faster and better.

Social Media Is Not New Read More »