What Is Seriously Connected About?
Based in home offices around the UK, Seriously Connected targets experienced recruitment consultants, offering them a “business in a box” support package that includes company set up — website, email, and invoicing framework — and access to a nationwide support network of independent recruiters. After a decade of experience in the industry, Dave Hume, Managing Director, realized that there was a better way to support independent recruiters working from home and created Seriously Connected to provide the solution.
Finding the Right CRM
Believing that the boundaries between professional and social spheres were becoming increasingly blurred, Hume needed a cost effective, straightforward and easy-to-use service. “We needed something that would not only enable us to keep our customer relationships and social media strategy consistent and up to date, but would also pull in different social media streams such as LinkedIn, Facebook and Twitter.”
Hume found that the traditional CRM systems he worked with were not flexible enough for the company’s needs, and required too much management to keep them up to date. In addition, it was essential that the service was easy and low-cost to implement, simple for non-technical users to manage, and easy to customize and share. It also had to integrate with other popular online tools such as MailChimp.
The Solution: Nimble
Believing that the traditional recruitment model for his industry was outdated, Hume felt it was time for a change. With Nimble’s help, he can now provide a win/win situation for recruitment consultants, clients and candidates.
“We are using Nimble for our contact database, to track social interactions, and to manage our sales pipeline using the deals feature. The layout and the structure is great, giving us a clear overview of each contact’s key information and interactions — emails, meetings, telephone calls, and updates on social media.”
Some key benefits: Nimble provides a simple, flexible, low-cost product that gathers and stores contact data and basic information, as well as social media interactions and sales pipeline — all in a user-friendly format. In addition, Hume appreciated the minimal administration and management required. Particularly useful, he says, is the search feature:
“I can search for “networking Manchester” and it reveals all recent posts on Facebook, LinkedIn and Twitter that mention this phrase. I can then save the
search, and click on a shortcut link to run it again and again.”
Nimble combines the best of high-end CRM, social media & collaborative tools into one simple and affordable SaaS solution, helping Seriously Connected rescue people from the rat race.