More companies are reducing spending on traditional advertising in order to spend more on digital marketing efforts. There are many reasons for this. For one, customers are finding traditional advertising...
Who could have predicted that social media would become such a massive influence on how we live our lives? (more…)
The first impression is an important step in any relationship, especially professional ones. Our brains are wired to analyze a number of information sources. They include facial expressions, tone of...
If you want to 10x your business in 30 or 90 days, then this post is not for you. (more…)
If you were to ask any entrepreneur how vital customer relationship management is to them, they would certainly stress that it’s the backbone of a business. It can make or...
Chatbots have become an integral part of digital communication across web, social media, and mobile app interfaces. Marketers are increasingly growing fond of chatbots because of effortless, fast-paced, and customer-centric...
B2B, known as business to business, is a creative and diverse marketing model. It’s quite tricky to leverage your brand in this highly competitive market. So, looking out for strategies...
We hear a lot about marketing automation in passing, but the details of how automation will benefit marketers now and in the future are often left unspecified. (more…)
Two weeks before my visit to Social Media Day: San Diego, I became a summer intern for Nimble. I began to learn the ins and outs of social media networking...
Your personal brand is the reflection of yourself towards others. You can bridge the gap between where you are and where you want to be by building a personal brand...