5 Warning Signs That Your Social Selling Consultant is a Fake
As a courtesy, a client just forwarded me an email that he received from the CEO of a LinkedIn consulting company. The sender described how his company “specialized in measurable...
As a courtesy, a client just forwarded me an email that he received from the CEO of a LinkedIn consulting company. The sender described how his company “specialized in measurable...
As digital marketers, one of the questions we get asked the most frequently is how we use social media- but until recently, we didn’t really have much evidence about the...
Most sales messages (AKA sales spam) that I see or receive are overly "me" centric. The message focuses on a seller’s agenda when it should focus on the prospects agenda....
Mobile Marketing is About More Than Ads and Apps Although the advertisements and the applications that are associated with mobile marketing are taking up all of the sexy space in...
User Experience, or UX, is much more than how a user works his or her way through your product. In truth, it’s the entire feeling of the product, from the...
How To Eliminate At Least 9.75 hours of Busywork from Your Sales Day There are so many blog posts out there that talk about how to “do” social sales, but...
When was the last time you received a handwritten thank you note? I venture to say that you can clearly recall the moment. Why is that? Because the thank you...
As marketers create more content, leverage more channels, and vary the touches, it is essential given the investment of time, energy, and money that we understand each of these plays...
One of the things that I love about technology is that there is always so much to learn. And so it is that I heard a term unfamiliar to me...
"Become disenchanted with anything that takes complex subjects and breaks them down into “Top 10” lists." - Brian Solis Social media has changed business. Today's buyer looks nothing like the...