If you’re like many of our customers, you’re in the thick of executing a plethora of various marketing campaigns at once. Often, these campaigns entail a number of moving parts, from different forms of content to a variety of selling channels. At a recent event where I was discussing best practices for measuring Marketing, one of the participants ask for a list of metrics he could use to measure campaign performance. This is when I realize that some people believe there is a specific list of measures and metrics everyone can employ.
You probably landed on this blog post because you already use Nimble, or are researching to find the best CRM for G Suite. We use G Suite internally because we absolutely love the simplicity of it, and how easy it is for the entire team to collaborate together. The best part? G Suite works great with our CRM of choice, (surprise!) Nimble.
CRM: what is it, and do I really need it in order to successfully run my business? This ambiguous abbreviation stands for Customer Relationship Management. A process of managing, tracking, and analyzing you and your team’s business interactions. Read more ›