Sales

Coaching Social Selling Rockstars

Coaching Social Selling Rockstars

The best sales managers are also masters at coaching their people, but the broad use of the term “coaching,” can be very confusing.

Sales coaching is different from managing, mentoring or training someone. Old school management style focused on prescribing solutions. Better said, sales managers would tell their salespeople what to do.   Read more ›

How Content Marketing Has Impacted Digital Marketing (And What It Means for Your Business)

How Content Marketing Has Impacted Digital Marketing (And What It Means for Your Business)

No matter where you are, it’s pretty obvious that content marketing is having a moment lately. A Content Marketing Institute study found that 58% of B2B marketers are planning on increasing their content marketing budget this year, and a whopping 92% of marketers are using content marketing.   Read more ›

Stroking Your Way towards Trade Show Sales Success

Stroking Your Way towards Trade Show Sales Success
By July 1, 2014 Marketing, Sales, Strategies 101

Ah, the ego.

Sometimes the ego gets in the way, and is a burden to deal with. Either your ego, or someone else’s.

But sometimes, the ego is your biggest ally when it comes to sales.

Why? Read more ›

Be a Social Seller not a Social SPAMMER

Be a Social Seller not a Social SPAMMER
By June 30, 2014 Sales, Social Selling

There is so much being tweeted, blogged and shared about social selling right now that I have great sympathy for those organizations who are tying to figure out how, when and if they should make the transition. Like any approach to selling it is never “one-size fits all” and those of us who contribute to the debate on social selling are doing a disservice if we create the impression that you simply have to start getting connected, sharing information and engaging in conversations and it will all flow from there. If that impression is propagated then there is an inherent danger that social selling becomes synonymous with social SPAM. Read more ›

What LinkedIn’s API Change Means to You

What LinkedIn’s API Change Means to You

By now, you’ve heard the news that LinkedIn Corporation altered a policy that has resulted in changes to the way Nimble and other CRM applications interact with LinkedIn.

Today’s post focuses on the changes and what they mean to you, and we’ll be talking about this topic on today’s Nimble Tuesday Training Webinar. REGISTER HERE   Read more ›

Proposal Acceptance Rates: How to Achieve an 18% Higher Win Rate

Proposal Acceptance Rates: How to Achieve an 18% Higher Win Rate
By June 20, 2014 Sales, Social Selling

If you’re like most sales professionals, you probably feel a twinge of fear when it comes time to FedEx a proposal, or even email it.   Read more ›