Sales

Growing Business: The Value Of Existing Customers?

Growing Business: The Value Of Existing Customers?
By September 8, 2014 Customer Focus, Sales

What is the value of an existing customer in our digital age? In today’s online world?

For years we’ve heard it said that it costs more to develop a new customer than it does to retain an existing one. (I’ve been guilty of spreading, and believing, this rumour.) But is it true? Not so, says Ipsos Loyalty! Read more ›

See Nimble’s New Mobile App in Action

See Nimble’s New Mobile App in Action

In keeping with our Everywhere You Work strategy, last week we released our new Nimble iOS app, which delivers to you intelligent relationship insights on the road and on the go. Mobile is key to Nimble’s core focus of supporting your unique social selling workflow and with mobile, we tie the Nimble Way together. This is just the first of many releases that delivers what our users want and need.  You aren’t boxed in with Nimble, because we give you the ability to work how, when and where you like to work.  Our Nimble Android app is in beta and will be released soon.    Read more ›

Amazing User Experience Tools That Make All the Difference for Garnering Sales

Amazing User Experience Tools That Make All the Difference for Garnering Sales
By September 4, 2014 Sales, Small Business, Social Selling

When developing a website, it is all too easy to concentrate on the design and layout of the site and forget the most important aspect – the user experience. You only have about 15 seconds to make a favorable impression on your audience. If they cannot easily accomplish their goals, they will take their business elsewhere.   Read more ›

4 Simple Ways to Harvest Reviews From Happy Customers

4 Simple Ways to Harvest Reviews From Happy Customers
By September 3, 2014 Customer Focus, Marketing, Sales

Recommendations from people we know ranks #1, not surprisingly, as the most trusted form of advertising, according to the ‘Under the Influence: Consumer Trust in Advertising‘ report by Nielsen. In other words, word-of-mouth advertising!

Word-of-mouth advertising has taken on a whole new meaning in our online world. It’s no longer me telling you and a handful of others I know about a good or bad experience I’ve had with a business. Read more ›

Do You Know the New Rules of Selling?

Do You Know the New Rules of Selling?

Sales is being radically redefined like never before. With buyers now in possession of unlimited information, online content is quickly becoming the dominant driver for commerce. Today anyone working in sales – and that includes entrepreneurs, business owners, doctors, and many others – needs to possess entirely new skills. Unfortunately most organizations are still using traditional selling models developed for a different time.    Read more ›

Challenging the Challenger Sale: Where Insight Selling Opens Doors

Challenging the Challenger Sale: Where Insight Selling Opens Doors
By August 28, 2014 Sales, Social Selling

“The Challenger Sale” is the #1 best-selling sales book on Amazon this morning and has hovered near the top for a while now.

Companies around the world implement its methods and teachings. But does that mean it’s the best way to conduct B2B and B2C sales today? Probably not… Especially in 2014. Read more ›