Sales

Using Promotional Products To Build Relationships With Customers

Using Promotional Products To Build Relationships With Customers

Building relationships with your customers is one of the keys to having a successful business. One way that you can build relationships with your customers is by using promotional products, such as custom plastic bags or keychains. Below are some of the ways that your business will be able to benefit from using promotional products: Read more ›

The Sales Training Programs of the Future

The Sales Training Programs of the Future
By October 30, 2014 Sales

The Status-Quo … Each year U.S. companies spend millions of dollars on sales training for their salespeople. And, by sales training we are talking about sales skills training not product training. An equal amount is spent on product training as well.

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What Do You Need To Achieve Twitter Success?

What Do You Need To Achieve Twitter Success?

Is Twitter a means to an end or is it the end goal? Do you need 100,000 Twitter followers to be successful? Do you need to have engaging content to be a winner on Twitter? Or, do you need to increase your social and personal brand currency to help you reach your bigger goals? Read more ›

Four Best Practices for Improving Customer Experience

Four Best Practices for Improving Customer Experience

Headlines and articles on the topic of Customer Experience are everywhere – and for good reason. In their 2014 Quarterly Digital Intelligence Briefing, eConsultancy declared that “customer experience is the single most exciting opportunity for 2014.” A recent study by Forrester and Harvard Business Review found that ONLY: Read more ›

Let’s Face It. Your Sales Reps Enter Later in the Game

Let’s Face It. Your Sales Reps Enter Later in the Game

Whether it’s checking a review on Amazon, Yelp, CNET or Zagat or posting a question on Facebook or Twitter – consumers can do comparative shopping as long as they have a keyboard within reach. They can learn about a product’s functionality, quality, and pricing before they even go to your web site, let alone talk to a salesperson. Read more ›

Don’t Be a Fantasy Social Seller

Don’t Be a Fantasy Social Seller

Professional football is one of the most popular sports in the world. Over the past few years, a related interest has arisen – Fantasy Football. Fantasy Football is based on individual player stats, not a team’s Won-Loss record. The difference provides some insights into how people approach Social Selling differently. Read more ›