2016 Email Marketing Resolutions: Start the Year Right
With so many of our potential customers focusing on cleaning their inbox and reaching the coveted status of ‘Inbox-Zero’, this year, we need to focus on better ways to engage them...
Marketing
Why Every Salesperson Needs to Learn How to Market Themself
I started selling cloud-based solutions in 2005. Luckily, I worked for a web analytics company (WebSideStory) that had a great marketing department. The leads they handed me were piping hot...
How Content Transforms Sales Professionals
Most sales professionals—and by most, I mean over 90% of sales professionals—have no idea of the impact that content truly has on shaping the buyer’s journey, driving net new leads...
Nimble Group Messaging Adds Semi-Automatic Nurture Marketing
Group Messaging Overview In late September, we launched Group Messaging, Templates and Reporting. This update enabled our customers to use Nimble as a marketing and sales development platform in addition...
How Has Social Selling and Sales Evolved in The Past 12 Months?
Two weeks ago I attended the 11th episode of Mark Fidelman’s Blab series with the title “How Social Sales is Dramatically Increasing Customer Acquisition.” (more…)
Viral Marketing Strategies from Super Successful Campaigns
There are times when suddenly a video or meme makes you gaze in awe and you’re left with your jaw dropped! The very next thing you do is - quickly...
The Impact Social Media Has On Your Brand & What To Do About It
[Tweet "“Your brand is what other people say about you when you’re not in the room” - Jeff Bezos, Amazon CEO"] One good definition of a brand is the sum...
Contact Management: Organizing Your Contacts in Nimble
Getting to Know Your Leads You’ve got a lunch meeting with a potential client coming up. What tools do you use to prepare? Small talk about the establishment and the...
Service Provider OR Value Creator: Escape the Classic Marketing Catch-22
The sales team loves you – because you are always responsive to their ad hoc requests for a presentation, brochure, case study, or email campaign NOW. The CEO may love...
5 Ways To Improve Your Business Negotiation Skills
Negotiation is part of every day life. For example, when you find the perfect house to buy you don’t just accept the price the house is listed for (unless you’re...
How to Mine Your LinkedIn Network for Gold
Building and nurturing your professional network should be something you are always working on. Having a large network can open doors for you that would otherwise remain locked. At any...
Nimble Most Awarded CRM for 2015
We are happy to announce that we have been named #1 in CRM Value Grid and Sales Intelligence Market Leader by G2 Crowd, the world's leading business software review platform....
How to use LinkedIn’s People You May Know tool
At last count there were over 364 million members on LinkedIn. How many of them are in your network? It doesn’t actually matter how many people are in your network...
Closing the Circle: Bringing Your XING Contacts to Nimble
XING is a business network beast of Europe. It's like LinkedIn for North Americans. Lately, the European market has spoken. They want the ability to bring XING contacts to Nimble....
3 Reasons Why CEOs Make Big Business Mistakes
There are probably business people including CEOs, founders, business owners and entrepreneurs that you admire and would like to follow similar business paths. You’d like to experience their level of business success....
How a CRM Helps Business Development and Business Relationships
Business Development is more than prospecting, cold calling and making the sale. Today the business has to be able to build relationships with people who they might not yet know...
The Win/Loss Analysis: It’s How You Play the Game
At a recent meeting, several marketers spoke about the deal flow challenges facing their companies. They were frustrated with the stall out at various stages of the buying process and...
Is Anyone Still Using Conventional Email?
As of 2015, there are over 4.3 billion email accounts, among them 1 billion business mail accounts. 100 billion emails are sent and received per day, in a world containing "only" 7...
How to Drive E-commerce Sales Without Discounting
Your e-commerce business needs a boost in sales, and fast. What’s your first thought? If you’re like most e-retailers, you probably think to offer a discount; after all, nearly 127...
How to Avoid Outkicking Your Coverage and Score Big with Your Marketing Initiative
For decades, companies have applied sports metaphors and techniques to business. In football and in business, all players must work together to execute well-orchestrated plays in order to succeed and...
One Secret to Help You Achieve Your Revenue Goals
Imagine you are one of the 82 auto repair and service shops shown in this Google map and you are either not achieving your revenue goals or want to increase...
Social Selling Etiquette & Why You Should Share
The vast majority of us are now using some form of social media in our rapidly evolving and innovative digital world. After engaging with a number of the world’s top...
How Well Do You Know The People You Work With?
In business, for success, there should be a natural flow to things. Perhaps you notice it when a business deal just comes together or when you attend a business meeting...
Nimble Named Hot Vendor in Social Selling
We’re super excited to share that Nimble was named a 2015 Hot Vendor in Social Selling by Aragon Research, a technology focused research and advisory firm committed to providing thought...
Data Driven, Bidirectional Integrations for Nimble Customers
If you’re using Nimble CRM alongside other business systems, such as an email marketing system, marketing event system or finance system, you probably have come across a use case for...