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Richard Ruff
Richard Ruff
For the past 30 years, Dr. Ruff has designed and managed large-scale sales training projects for Fortune 1000 companies. He has written several books and articles on sales effectiveness and, along with Dr. Janet Spirer, co-authors the Sales Training Connection blog. They also founded Sales Momentum to provide companies with customized sales training and SalesHorizons which offers online sales training.
Sales Social Business Social Selling

4 Tips To Raise Sales Networking Up A Notch In 2015

As 2015 starts and the need for new business opportunities emerge, sales reps will be finding themselves at industry conferences and other meetings where they can – and should – be on their networking...

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Richard Ruff January 9, 2015 Comments(0)

Sales Social Selling

Consultative selling and selling consultatively – do not confuse them

Every once in awhile in any field it is useful to get down into the weeds – explore language, word usage, and other things that go bump in the night....

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Richard Ruff January 1, 2015 Comments(0)

Sales

The Sales Training Programs of the Future

The Status-Quo … Each year U.S. companies spend millions of dollars on sales training for their salespeople. And, by sales training we are talking about sales skills training not product training. An equal...

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Richard Ruff October 30, 2014 Comments(0)

Sales Small Business Social Business Social Media Social Selling

Let’s Face It. Your Sales Reps Enter Later in the Game

Whether it’s checking a review on Amazon, Yelp, CNET or Zagat or posting a question on Facebook or Twitter – consumers can do comparative shopping as long as they have...

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Richard Ruff October 22, 2014 Comments(0)

Sales Small Business Social Business

Sales Teams – Lessons From the US Open Doubles Partners

Did you watch the US Open doubles tennis matches? Do you begin to wonder what the players were saying to each other between points? We did and others must have...

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Richard Ruff September 22, 2014 Comments(0)

Customer Focus Sales Strategies 101

Ask more questions – meet expectations, win more sales

What customers expect from salespeople today is different than yesterday. Simply being good at developing relationships and having a commanding knowledge of your product are necessary but not sufficient. (more…)

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Richard Ruff August 22, 2014 Comments(0)

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