Jill Konrath, Part III: Writing Your Value Proposition
In Part I and Part II of Jill's Value Proposition series, we've learned all about what a value prop is and the components that comprise it. Today, in Part III,...
Jill Konrath
Jill Konrath is a leading sales strategist, best-selling author, popular speaker, and renowned thought leader in B2B sales. Her sales expertise (based on a tremendously successful sales career) has been featured in the New York Times, Wall Street Journal, Entrepreneur, and many more media outlets. Recently, Konrath started Sales SheBang, a web resource and conference for women in sales.
Jill Konrath on Value Propositions, Part II: The Three Components
Business drivers, movement words, and metrics (use of industry statistics) are the three major components of the value proposition. In Part II, Jill Konrath breaks the value proposition into its...
Jill Konrath’s Guide to Writing and Using Powerful Value Propositions: Part I
One of the biggest reasons businesses struggle in today’s market is because they have weak value propositions. Over and over again, people who sell deliver ineffective statements about the value...