Can Pinterest Generate Leads For Your Company? 10 Tips
Yes, it's just pictures and comments. But its extensive reach and word-of-mouth recommendations could make it a rich sales resource for you. Didn't it seem like Pinterest came out of...
Social Media
Your First Hour With Google+ Pages
To position your company effectively using Google+ pages, keep your goal in mind from the very start. You may have had mixed emotions when Google launched Google+ pages for business....
Use Twitter to Nudge Prospects
Heavy-handed sales tactics have gone the way of land lines. Here are some tips on easing your way into connections with potential customers on Twitter.
Why Your Social Media Content Needs Careful Editing
Anyone can be a published author now – and it shows. Make your social media content more credible by using correct grammar, punctuation and spelling.
Your Facebook Page Can Sell, But Be Subtle And Proactive: 5 Tips
Recent bad news about the social media behemoth aside, your business must have a strong presence on Facebook. Here are some ways to make your social selling there more effective. May...
7 Elements Your Social Media Strategy Should Contain To Encourage Sales
A social media strategy shouldn't be a list of action items. It's bigger than that. It's a common enough mistake: You jump into social media because you want to increase...
Five ways to find new leads on Twitter
Twitter is a great community engagement platform from a customer support and marketing perspective. But many small businesses are still struggling with ways to find new sales leads using the...
7 Basic community management tips that will take you far
Managing a social community can be a key customer service, marketing and sales activity for small businesses. Here are seven tips for new community managers that will take you from...
Target Your Social Media Marketing With Geo-Location
TRUSTED VOICES The following is a guest post by Janet Aronica, the community manager at social business hub oneforty. For any business just getting started in social media, the first...
Searching For Relevance In Social Networks
LEADING THOUGHTS Social media is great at keeping you in touch with the people you know. It's extremely powerful to be able to meet someone online and punctuate it with...
Goal Setting: Is Your Engagement Strategy Ready For A New Year?
LEADING THOUGHTS In a recent post, we explored a parallel between social media and a giant cocktail party. To make that post more actionable for you, our readers, I want...
Social Media Is A Cocktail Party – 5 Tips For Networking Success
TRUSTED VOICES As we are right in the thick of the holiday season, you have certainly been to many holiday parties and professional networking events, and there are more to...
Swimming In The Social River
LEADING THOUGHTS Twitter is a river. Think of the image that a river conjures up... It's babbling, full of life, effervescent. In some areas, it appears to move really fast,...