Marketing

[Video Interview] Stop Selling And Start Connecting (Part 1)

[Video Interview] Stop Selling And Start Connecting (Part 1)

Recently social media speaker, author and agency CEO Neal Schaffer I discussed some big mistakes sales professionals make on social media and how to avoid them.  The first thing Neal brought up was:

Many sales people look at social media as “the” answer to closing more sales. They think sending a lot of sales messages translates into making a lot of money; which isn’t the case.  Social media is only a valuable tool when it is used the right way with the right expectations. Read more ›

What Traditional Advertising Methods Works Best?

What Traditional Advertising Methods  Works Best?
By February 20, 2017 Marketing

Advertising media buying platforms are one of the most crucial aspects of any business. To survive in this throat cutting competition, it is mandatory that people should see you. With the changing requirements and the advancements in technology, marketing strategies have kept on changing. Read more ›

Make the Magic of Your Martech More than an Illusion

Make the Magic of Your Martech More than an Illusion
By February 15, 2017 Marketing

In the Modernizing the Mix: Transforming Marketing through Technology and Analytics” report from DataXu, 78 percent of the respondents indicated that understanding Marketing Technology (MarTech) is an increasingly important skill. Unsurprisingly, the more important a task becomes, the more people it takes to do the trick. Today, most organizations claim to have at least one person on the Marketing team dedicated to managing MarTech. That doesn’t mean that every system is created equal. It is one of the tricks of the Marketing trade that there is a suitable MarTech platform available to meet just about any company’s requirements and budget. You just have to know how to use them. Read more ›

5 Practical Email Marketing Hacks to Double Your Sales (#4 Is Powerful!)

5 Practical Email Marketing Hacks to Double Your Sales (#4 Is Powerful!)
By February 14, 2017 Marketing

Email marketing is not dead. It’s getting stronger by the day. But, you must understand how to use it to drive revenue; you have to get the email marketing mix right. Read more ›

Ditch the Pitch: A Video Interview with Social Selling Expert Brynne Tillman – Part 1

Ditch the Pitch: A Video Interview with Social Selling Expert Brynne Tillman – Part 1

This is part of an ongoing series, “8 Unedited Minutes”, that Nimble is providing to help sales and marketing professionals solve problems, create opportunities and start conversations that can lead to collaboration. Each episode features an expert from the Nimble community sharing real world experience to give you actionable ideas to use right after you view the interview. Read more ›

How To Create Viral Content Without Selling Your Soul

How To Create Viral Content Without Selling Your Soul
By February 8, 2017 Marketing, Small Business, Social Business

Who doesn’t want to go viral? Your content will be shared all around the world, and everyone will hear about what you have to say. However, there isn’t a formula to making sure your post goes viral, right? Wrong! Actually, you can give your content a push in the right direction. Here’s how you can make sure your content goes viral. Read more ›