Marketing

What Will Sales Look Like in 2030?

What Will Sales Look Like in 2030?
By August 24, 2016 Marketing, Sales, Social Selling

Will Barron is the founder of Salesman.Red and host of the Salesman Podcast, where he entertains hundreds of thousands of salespeople every month. We love his podcast because of his no-nonsense approach. He always pulls great information out of his guests that is of great value.

On episode #188, Will interviews our CEO Jon Ferrara who shares his predictions on how he thinks sales is going to change in the years to come. They also discuss the roles that automation and AI (Artificial Intelligence) play now, and what roles they will continue to play in the future sales industry. Read more ›

Is The Customer-Focused Approach a Method of the Past?

Is The Customer-Focused Approach a Method of the Past?
By August 16, 2016 Marketing

You can’t fault a business for focusing on its customers. Or can you? There’s a lot to be said for businesses that have built themselves over the years with a focus on the customer, reacting to comments and complaints, for example, in order to tweak the customer experience and thereby increase ROI. They recognize that by treating their customers a little better than their competitors do, they can gain an edge and generate more sales. Read more ›

Winning on the Customer-Centricity Stage

Winning on the Customer-Centricity Stage
By August 2, 2016 Marketing

When you search under the term Customer Centricity, there are over 865,000 hits. When you look for the term customer experience, you find over 51 million items. Clearly, Forrester wasn’t kidding when they said we’ve entered the Age of the Customer. Today, with customers in the driver seat, the proliferation of marketing channels, and the equalizing forces of the Internet, it has become a challenging environment in which to be a customer-centric Marketer. Read more ›

Social Media Marketing Apps to Save You Hours

Social Media Marketing Apps to Save You Hours
By July 15, 2016 Marketing, Social Media

Social media management isn’t just about posting and liking. If you are a small business owner or a community manager, your daily routine includes tasks such as social listening for mentions about your brand, engaging with your community, influencers, bloggers, and creating a curating content. I have written this article to share my experience with managing multiple social media accounts and the apps that have been incredibly helpful in the process. Hopefully this article will be helpful and will save you some social media marketing time 😉

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#NimbleReads: Not Taught (What it Takes to be Successful in the 21st Century)

#NimbleReads: Not Taught (What it Takes to be Successful in the 21st Century)
By July 14, 2016 Marketing, Sales, Social Selling

Jim Keenan wrote Not Taught to change the fact that nobody is teaching us the keys to success in today’s world. We are living through the change of an era. The world has shifted from the industrial age into the information age. We have never had more access to information than we have now. Read more ›

The Hidden Values of Nimble CRM

The Hidden Values of Nimble CRM

When innovation connects with wisdom and knowledge, solutions and teams are established that make what seems like the impossible become possible. The hidden values of Nimble begin with creating and developing new relationships.

As Sun Tzu wrote: “Opportunities multiply as they are seized.” Read more ›