Improve Influence Marketing Campaigns Using Social CRMs
Consider the effect of pulling the big data collected by companies like Klout into a social CRM solution, which combines that data with existing, contextual data about the customer based...
Sam Fiorella
Sam is a Partner and Customer Experience Strategist at Sensei Marketing, serving enterprise clients around the globe. He’s a 20 year sales & marketing veteran with over 1600 digital projects to his credit. Sam is also the co-author of Influence Marketing: How To Create, Manage and Measure Brand Influencers in Social Media. Online, Sam is a featured bloggers for blogger at Huffington Post, Sensei Blogs, and Business2Community. He’s the founder and moderator of Twitter’s first weekly debate: #bizforum, which debates hot business trends and practices each Wed night at 8 PM Eastern.