Marcela De Vivo Bustillo Articles by: Marcela De Vivo Bustillo

How To Use Chatbots To Push Customers Down The Sales Funnel

How To Use Chatbots To Push Customers Down The Sales Funnel
By April 11, 2017 Marketing

The use of AI chatbots is refining the way brands connect with consumers. They boost traffic, sales, and provide fast and accurate customer service and support. WIth the latest advances in AI, hatbots are one of the most powerful tools driving customer acquisition and support for brands. Read more ›

5 Hacks to Use Social Selling to Push Buyers Down your Sales Funnel

5 Hacks to Use Social Selling to Push Buyers Down your Sales Funnel
By March 27, 2017 Sales, Social Selling

In the past, digital marketers would see each of their channels in silos and create strategies for each silo. Rarely did marketers build strategies across channels that take into consideration multiple touch points and attribution.   Read more ›

How Google’s Pixel Phone Will Impact Digital Marketing

How Google’s Pixel Phone Will Impact Digital Marketing
By January 4, 2017 Marketing

The ever growing mobile market is slightly more crowded thanks to the release of Google’s new flagship phone, the Google Pixel. The search giant’s new phone is showing strong sales numbers and winning rave reviews from journalists. Verizon’s sales numbers alone show 600,000 Pixel’s sold in the past 3 months. Read more ›

10 Ways to Use Influencer Outreach to Improve Brand Visibility

10 Ways to Use Influencer Outreach to Improve Brand Visibility
By December 8, 2016 Marketing

Influencer outreach is certainly a powerful asset when it comes to improving your brand visibility.

Improving brand visibility by developing a stellar content marketing strategy is nothing new. Your content marketing strategy may already involve blogs and social media. Read more ›

7 Essential Skills All Entrepreneurs Need to Master

7 Essential Skills All Entrepreneurs Need to Master

If your goal is to become a successful entrepreneur, vision, planning, and branding will certainly move your innovative concepts forward in a powerful way. However, focusing on only a few select skills could be counterintuitive to your success. Read more ›