Articles by: Kristina of Nimble

Nimble named an OnDemand Top Private Company to Watch

Nimble named an OnDemand Top Private Company to Watch
By March 21, 2012 Product Updates

Nimble is excited to announce that we have been named an OnDemand Top Private Company to Watch as selected by investors, financial institutions, reporters and Fortune 500s.

The Top 100 Private Companies list recognizes emerging organizations that are recreating data management, customer relationships, and infrastructure and building solutions that will shake up their industries.

Winners are chosen for their innovation, market potential, commercialization, stakeholder value, and media buzz.

Read more ›

Five ways to find new leads on Twitter

Five ways to find new leads on Twitter
By March 19, 2012 Social Media

Twitter is a great community engagement platform from a customer support and marketing perspective. But many small businesses are still struggling with ways to find new sales leads using the website.

Here are five ways everyone, from a Twitter novice to a tweeting pro, can find new leads on Twitter:

1. Search for your keywords.

Using Twitter’s advanced search form you can search for keywords related to your company, industry or target market and set parameters on those searches. For example you can search for tweets that only include questions or tweets being sent near a specific location.

To access Twitter’s advanced search form simply go to:

https://twitter.com/#!/search-advanced

Read more ›

Announcing the 3 winners of our iPad contest

Announcing the 3 winners of our iPad contest
By March 16, 2012 Product Updates

February 14th of this year was a pivotal day in our company’s growth – we launched Nimble 2.0!

After giving you a couple of weeks to try Nimble 2.0 we sent out a survey asking for your initial feedback. If you completed the survey you were entered in to win one of three shiny new iPads.

Just today we have randomly selected our winners! Drum roll please…and the winners are:

Read more ›

7 Basic community management tips that will take you far

7 Basic community management tips that will take you far
By March 15, 2012 Social Media

Managing a social community can be a key customer service, marketing and sales activity for small businesses. Here are seven tips for new community managers that will take you from beginner to pro!

1. Be absolutely authentic in your communication. There is nothing worse than social updates that sound like a press release. Your social audience wants to connect with someone real. For a great example of a humanized brand, check out @DKNY’s Twitter stream (The NY Times launched a nice article with the person behind the account).

2. Build long-lasting relationships through follow-up. If one of your followers asks you a question – respond immediately but also set a task in your social CRM to follow up again later to check in and get an update. This is a key step in showing your company really cares and isn’t just following the basic rules of engagement.

Read more ›

Joining the collaborative Signs for Startup project

By March 13, 2012 Customer Focus

Social media is a powerful communication channel. It connects us with our customers, industry influencers, friends and perhaps most importantly, people we otherwise wouldn’t know.

Last week Garick, Nimble’s community manager, entered our company into a truly innovative project founded by Anne Reuss whom he met through social media.

The Signs for Startups Project

Anne is a social media lover, a startup supporter, a recent college graduate …and deaf. Anne just launched a project called Signs for Startups where she is asking representatives of startups to sign their company name in American Sign Language (ASL).

Garick took up Anne’s challenge and immediately created a fun video signing N-I-M-B-L-E.

Read more ›

5 Crucial Steps for Marketing Success on Pinterest

5 Crucial Steps for Marketing Success on Pinterest
By March 12, 2012 Customer Focus

Pinterest is no longer invite-only, so if you don’t have an account, there is no better day than today to sign up. Here are five crucial steps to take to ensure Pintrest becomes a successful marketing activity for your brand.

Step 1: Create your product boards with subletly

A great example of subtle product board on Pinterest comes from Express.com. They are using Pinterest to help launch a new fragrance. At the top of the Board created specific for the fragrance they tell you a bit about it:

Add a description to your pinterest board.

Add a description to your Pinterest board to set the tone.

Read more ›