Articles by: Kristina of Nimble

How to: integrate Nimble with MailChimp

How to: integrate Nimble with MailChimp
By April 11, 2012 Product Updates

Engaging our contacts socially is a great way to stay in touch and learn more about their needs. However, we should have more than one type of touch point with contacts to create lifelong relationships.

Using Nimble’s integration with MailChimp you can easily import all of your contacts and begin nurturing them with email.

Setting up the integration is easy. Here’s a quick step-by-step guide:

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10 Successful Social Media Campaign Tips

By April 9, 2012 Customer Focus

Starting a successful social media campaign requires planning and putting together a sound strategy. Here are 10 tips that will get your campaign off the ground with a bang!

  1. Start with a clear goal. Before launching a social media campaign you have a lot of planning to do. You must first decide what your primary (and secondary goals) for the campaign are. You then must list out how you will measure whether the campaign has reached its goals. Some common goals for social media campaigns include: lead generation, direct sales and increased brand or product awareness. Read more ›

Nimble is now in the Google Chrome store!

Nimble is now in the Google Chrome store!
By April 3, 2012 Product Updates

We’re excited to say that Nimble is now available as an app in Google’s Chrome Web Store!

“Our immediate availability in the Google Chrome Web Store makes it even easier for the millions of small businesses who are leveraging social media and cloud computing to more effectively engage with their customers and grow their business,” said Gilles Marchand, Nimble’s co-founder and VP Product. “Our seamless integration with other cloud applications, such as Hubspot for social marketing, and Wufoo and MailChimp for simple low-cost marketing, makes Nimble the heart and soul of tomorrow’s social business today.”

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Jon Ferrara keynoting at the Sales 2.0 Conference

Jon Ferrara keynoting at the Sales 2.0 Conference
By March 30, 2012 Product Updates

Jon FerraraOn April 3rd Nimble’s Founder and CEO will be keynoting the closing ceremony at the Sales 2.0 Conference in San Fran.

Jon’s talk will focus on how small businesses can revolutionize their sales organization with social listening and engagement. In this 40 minute keynote Jon will cover practical tips on how to teach your sales team to become proactive on social networks. He will also cover the ways in which a social CRM can help sales managers track conversations across all platforms to make better strategic decisions in the sales process.

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How to create a successful social media call-to-action

How to create a successful social media call-to-action
By March 28, 2012 Customer Focus

Social media engagement is a great way to form deep relationships with your customers. One way to engage your audience and build loyalty is by offering special promotions. As with any advertising or marketing promotion, you must include a clear call-to-action.

To help you get started with social promotions, I’ve listed out several types of calls-to-actions, how to write a strong call-to-action and how to track the success of your social promotions — examples included (scroll down a bit)!

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How to use Instagram for sales and marketing

How to use Instagram for sales and marketing
By March 23, 2012 Customer Focus

Instagram, the photo sharing app and social network which allows users to easily add filters to images taken on their mobile devices, quickly grew into a social media favorite. Earlier this month Kevin Systrom, cofounder of the app, told TechCrunch it has surpassed 27 million registered users. Systrom didn’t say how many daily active users they have; however, he did say that 67 percent of them used the app yesterday.

With a user base that high there is no doubt that many companies should take the time to create branded accounts. Wondering what to take pictures of? Here’s a little help…

1. Highlight your new blog posts.

GeekSugar shares a blog post on Instagram

Be sure to include a link in the comments so that interested viewers can easily access the post by copying and pasting the url into their mobile browser (the link will not be clickable in Instagram).

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