Ella Swimmer Articles by: Ella Swimmer

Nimble Named Most Loved Tech Startup in Santa Monica for the Second Year in a Row

Nimble Named Most Loved Tech Startup in Santa Monica for the Second Year in a Row
By October 6, 2017 CRM, Using Nimble

The Nimble team could not possibly be more thrilled to receive an honor as Santa Monica’s 2017 Most Loved Tech Start-Up Business by the Santa Monica daily press. We are humbled by this recognition and cannot thank our community enough for their endless support. With more and more tech start-ups being founded in Silicon Beach each year, the competition is only getting tougher. Having such a profound impact on our Santa Monica home is not something we take lightly. We are excited to continue scaling our SaaS CRM platform and innovating the means of technology. Read more ›

Social as a Word is Going Away — And We’re Just Going to Get Back to Doing Business

Social as a Word is Going Away — And We’re Just Going to Get Back to Doing Business

Nimble’s CEO and Founder, Jon Ferrara, recently got connected with Brent Leary of Small Business Trends to discuss the history, present, and future of the always growing CRM market space. This podcast marks the 7-year-anniversary of this series, which also began with an interview with Jon. In this 20-minute episode, Jon speaks in depth about the way both GoldMine and Nimble gained success, and how certain aspects of these companies will be utilized by business people as time goes on. They also discuss cloud technology, AI, customer engagement, and sales. Read more ›

Online Branding with LinkedIn for People and Companies

Online Branding with LinkedIn for People and Companies

LinkedIn has been an incredibly valuable asset for professionals and companies since it launched in 2003. With its easy, interactive resume design, it lends itself to be a powerful database and gives you the ability to connect with high-ranking professionals in your career field and beyond. In this day and age, having a LinkedIn account is a necessity. No matter who you are or where you work, you can greatly benefit from the networking abilities of this professional social media site. We’ve compiled a list of the most important things we think every individual and/or company should consider when refining their LinkedIn profiles.

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Online Branding With Twitter

Online Branding With Twitter
By September 11, 2017 Marketing, Small Business, Social Media

Twitter is a popular social media network, most well known for its short-and-sweet, concise outbursts of information in the form of “tweets.” For over 10 years now, the app has been used among teenagers, celebrities, businesses of all kinds, and even high-ranking government officials. Though many people are familiar with its basic functions, few know how to fully take advantage of Twitter as a key part of forming a positive, online presence. Whether you use a personal or company Twitter account, the app’s metrics provide great structure for polishing and creating a strong brand for your name.

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How College Students Can Market Themselves Effectively

How College Students Can Market Themselves Effectively

The other night I was sitting outside of my cousin’s house after dinner, catching up with my family and exchanging stories about the time we’ve spent apart. Of course, they were eager to hear about my first year as a college student, and I was filled to the brim with exciting things to tell. Inevitably, the conversation then switched gears to talk about my academic path and plans for the next three years. I explained to everyone that I had really loved the courses I had taken in Tulane’s school of liberal arts, but I was unsure how I wanted to apply this type of degree in my lifetime and my career. Read more ›