Amanda L. Nelson Articles by: Amanda L. Nelson

4 Steps to Clean Data in Your CRM

4 Steps to Clean Data in Your CRM

There’s an old saying about data and data quality: Garbage in and garbage out. It still holds true, as long as there have been databases. Data quality is essential. Nothing can undermine or torpedo user adoption in a new CRM than having bad data.

Bad data costs you money. It could be upwards of $100 per duplicate record, for example, which is quite serious.

It’s time to clean up your CRM instance and keep it that way. Here’s how. Read more ›

Social Media Networking: 3 Steps to Great Relationships

Social Media Networking: 3 Steps to Great Relationships
By April 2, 2013 Social Media

Networking with social media will result in some of the most valuable relationships you’ve ever known with people you’ve never been able to reach before. It breaks down the political walls and geographic divides allowing for the creation and deepening of relationships. Here are some steps to make it happen for you. Read more ›